Hey, it's Jonathan Cohn of The Bullwork here with my colleague and friend and expert on the right,

and Dilbert, which we'll get to in a second, Will Summert.

We are here, in fact, to talk about Scott Adams, author of Dilbert, a very controversial

character on the right.

Will, who is he, and why is he in the news right now?

So we all know Dilbert, the pointy-haired boss, the comic strip, folks.

In the 90s and the aughts, if you're too young to have really experienced Dilbert's heyday,

it's about a comic strip about office culture.

And we got Dilbert.

I say this as someone who, as a young boy, I was a huge Dilbert fan in like the late Clinton administration.

There were dinosaurs in it.

What was there not to like?

But now, Scott Adams has set the creator who appears to be mega wealthy from all the mouse pads and post-it notes or whatever with Dilbert branding that he sold.

He is, has rebranded himself for the past decade

as like a MAGA guy, kind of. He's almost like an esoteric MAGA guy. Like he has sort of his own

theories. You know, he's like a persuasion expert, quote unquote. And so he'll say things like,

like people like people on the right like him because he's not like a traditional like right wing looking guy from his politics.

But, you know, I was just watching his show and he'll say like persuasion tip.

And he kind of does a long wind up.

And the lesson is it's better to compliment people than to criticize them in terms of getting what you want.

And they act like he's kind of this like fourthdimensional chess genius for coming up with ideas like this.

Yeah, I mean, he's been very controversial figure.

...