The Different Stages of Growing a Business from Scratch, and How to Stay Motivated when there's no Cash Coming in yet EP253

ProjectME with Tiffany Carter – Entrepreneurship & Millionaire Mindset

Tiffany Carter

Self-improvement, Education, Entrepreneurship, Business

4.9 • 1.9K Ratings

🗓️ 9 November 2020

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

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Summary

What to focus on when growing your business from scratch.

Thinking about starting a business feels exciting.

Actually starting feels scary AF.

Staying consistent and showing up when you're feeling frustrated, unmotivated, and overwhelmed feels impossible.

I get how real the resistance is. ProjectME is my second business, and it took me 10 years to start it!!!! Yes, I had the name, the mission, and even the money… yet; I still delayed and delayed, made excuses for ten freakin' years!!!!

Part of my resistance came from having PTSD from the first three years of business. I wanted to quit every week, and I would hustle and grind for 12 hours a day. It wasn't fun. I didn't want to experience that ever again.

I don't want you to either.

Here's what you need to focus on in your first two years of business/under 10K/month:

Select a profitable niche. Specific doesn't equal profitable.
Clearly establish who you ideal client is, what they believe they need, and how you are going to help them.
Get clear on your visual branding, the vibe, and your brand messaging.
Select two primary lead generators (ie. Podcast and Instagram) and create high quality content and engaging conversations. Stop feeling like you need to be on all the things.

Want to learn how I stay motivated when the shiz gets hard, listen to this episode.

Stop wasting hours on Google guessing how to do these critical things, book one of my few remaining 90-minute private business strategy sessions, and let's figure it all out.

Welcome to ProjectME the Podcast with your host Tiffany Carter, who takes the mystery out of making BIG money. A former NBC and CBS TV journalist, turned multi-millionaire entrepreneur, teaching you all things wealth, health, worth, and business. You can follow Tiffany on Instagram @projectme_with_tiffany on Facebook @projectmewithtiffany and watch her TV episodes on ProjectME TV with Tiffany Carter on YouTube.

Transcript

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0:00.0	Welcome to Project Me The Podcast. I'm your host Tiffany Carter, the founder of Project
0:13.6	Me, multi-millionaire entrepreneur, former TV newscaster, money-making expert, female
0:19.8	empowerment speaker, and self-proclaimed office supply addict. My mission is to take the
0:25.2	mystery out of making big money. Every week on Project Me The Podcast, I'll share success
0:30.5	tips, strategies, and stories from other entrepreneurs, experts, and millionaires, showing you exactly
0:37.8	how you can achieve your most exceptional life. Now let's get to it.
0:48.3	Exciting announcement for all of my listeners, I've officially opened my exclusive group,
0:53.6	the Project Me Passive Income Posse, to the public. This group is by application only so
0:59.5	we can keep the group high vibe and spend our time, energy, and expertise only helping
1:04.4	those of you who truly want massive success and impact. You get live weekly trainings
1:09.8	for me, special guest coaches, and direct access to me and my business partner for all
1:15.4	of your questions. To learn more and apply, go to projectmewithtiffany.com, click on work
1:21.1	with me and select Project Me Posse. And of course, any questions, feel free to DM me at Project
1:27.4	Me With Tiffany. Welcome to Project Me With Tiffany Carter, the podcast and Posse. I'm your
1:41.9	host, Tiffany, and I really wanted to record this episode today for those of you who are
1:50.7	at that spot in growing your business. Maybe you just started. Maybe you're thinking of
1:55.8	starting. Maybe you're four years in and you still haven't really made shit. And you're
2:02.3	just feeling discouraged, frustrated, overwhelmed. And it's like, is this even worth doing?
2:10.2	You know, I have pretty much this joby thing that Tiffany talks about, right? I have an
2:16.1	expensive and time consuming hobby. I'm not really making money. But then I also know on
2:21.0	the other hand, when you have those moments of raw honesty with yourself, you know that
2:26.7	you've really not gone all in either. You're kind of doing that toe-dipping thing. Maybe
	...

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