The Deion Sanders Effect
Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
4.6 • 1.4K Ratings
🗓️ 27 September 2023
⏱️ 9 minutes
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| 0:00.0 | Neil, did you know Deon Sanders makes basically about nine and a half million dollars a year, |
| 0:07.3 | so? |
| 0:08.3 | That's crazy. |
| 0:09.3 | I thought from his coaching job, he was getting some around five million dollars a year. |
| 0:13.4 | Sorry, no, that was Nick Saban. |
| 0:15.6 | Deon Sanders' contract is $30 million with the Colorado Buffaloes, and he makes $5.5 million |
| 0:20.8 | a year. |
| 0:21.8 | And it's his first year of being a head coach of a major division, we should call it. |
| 0:28.6 | So in this episode, we wanted to talk about the Deon Sanders effect. |
| 0:31.6 | So do you want me to give some context first before we go into it? |
| 0:34.4 | Sure. |
| 0:35.4 | And you should probably break down who Deon Sanders is, because I know we have some international |
| 0:38.4 | listeners who may not know. |
| 0:40.3 | So Deon Sanders is an American football player, and he used to play for the Atlanta Falcons. |
| 0:45.7 | He played for the 49ers. |
| 0:46.7 | He's just like an American football player for the Cowboys, and he was one of the best cornerbacks |
| 0:51.8 | defensive players out there, and he was known for his show voting, very personable character. |
| 0:57.4 | And he actually coached at a small college called Jackson State for maybe two, three years. |
| 1:03.5 | So they actually did pretty well last year. |
| 1:04.8 | I think they're like 12 and 1 or something. |
| 1:06.1 | I could be wrong. |
| 1:07.9 | And now he got hired to Colorado, which is a Pac-12 school, which is a bigger division, |
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