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Just search new here. Welcome to the H-B-Ridea-Cast from Harvard Business Review. I'm Sarah Green Carmichael. Today I'm talking with

Bill von Hippel of the University of Queensland. He worked on an article for HBO about

charisma and new research on charisma and his findings involve research he did that

shows that when people can think quickly and respond quickly to questions they are seen

as more charismatic.

Bill, thank you so much for talking with us.

Thank you, Sarah.

All right, so first let's talk a little bit about how fast is fast.

What's the difference between slow answers and quick ones?

It's really just a few hundred millisomes. slow answers and quick ones.

It's really just a few hundred milliseconds.

And if you think about it, a few hundred milliseconds may seem awfully quick,

but if you tell somebody something important,

and whenever they pause, even if just for half a second

that pause can carry a ton of meaning and so if you tell me something that's potentially

socially important or fraught with social desirability concerns, like you say,

...