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The Atlas Obscura Podcast

The Cigar “Readers” of Cuba

The Atlas Obscura Podcast

SiriusXM Podcasts & Atlas Obscura

Society & Culture, Places & Travel

4.61.6K Ratings

🗓️ 3 July 2025

⏱️ 25 minutes

🧾️ Download transcript

Summary

If you were to visit a cigar factory in Cuba, you’d hear something unexpected: the sound of the daily news report, or maybe a poem or a novel, being read aloud. The cigar “reader” is a tradition held by just a handful of people, and it came from a fundamentally revolutionary idea. Eliot Stein, author of Custodians of Wonder, joins Dylan to explain.

Transcript

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0:00.0

Cuba and cigars have a longer history than you might realize.

0:05.8

Indigenous Caribbean have been using tobacco for millennia.

0:09.7

In the early 1800s, under Spanish colonial rule, the first cigar factories opened.

0:16.6

And eventually in these cigar factories, you would walk in and the smell of tobacco would waft through the air.

0:24.1

The torsidores would sit at these neat, orderly desks rolling cigar after cigar.

0:30.0

And you would hear something maybe unexpected in these factories.

0:34.2

While people rolled cigars, you would hear the sound of a daily news report or maybe a poem or a novel being read aloud, read aloud by a person known as the reader.

0:46.3

The cigar reader is a tradition that is still held by a handful of people and came from this fundamentally revolutionary set of ideas,

0:57.2

ideas that would shape Cuba in many profound ways.

1:04.3

I'm Dylan Duras, and this is Atlas Obscira, a celebration of the world's strange,

1:09.4

incredible, and wondrous places.

1:11.4

Today, I'm talking with Elliot Stein.

1:13.8

Elliot is a journalist, and he has traveled across the world finding and reporting on

1:18.7

these disappearing customs, these traditions where there are just a few people still maintaining

1:24.5

them.

1:25.5

Elliot chronicled this in his book,

1:28.5

Custodians of Wonder,

1:30.5

ancient customs, profound traditions,

1:33.5

and the last people keeping them alive.

1:39.0

Hi, Elliot.

1:40.2

Thanks for coming to the show again.

1:41.6

Thanks so much for having me, Dylan.

...

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