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Hidden Brain

The Choices Before Us

Hidden Brain

Hidden Brain Media

Arts, Science, Performing Arts, Social Sciences

4.640.4K Ratings

🗓️ 4 May 2020

⏱️ 49 minutes

🧾️ Download transcript

Summary

An abundance of choices is a good thing, right? In the United States, where choice is often equated with freedom and control, the answer tends to be a resounding 'yes.' But researchers say the relationship between choice and happiness isn't always so clear-cut. This week, we talk with psychologist Sheena Iyengar about making better decisions, and how she's thinking about the relationship between choices and control during the coronavirus pandemic.

Transcript

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0:00.0

From NPR, this is Hidden Brain, I'm Shankar Vedanta.

0:04.4

From the moment you get up in the morning, your brain is making choices.

0:08.8

Do you hit the snooze button?

0:11.0

Do you hit it a second time?

0:14.0

For breakfast, are you going to have cereal or eggs?

0:17.9

Coffee or tea?

0:23.2

Every day, you grapple with hundreds of choices.

0:26.7

To many people, an abundance of options is a good thing.

0:31.7

It signifies freedom and having control.

0:34.7

You get to choose whether to spend your Saturday at a movie or at a baseball game.

0:39.7

You decide whether to try the new restaurant down the block or stay in and cook.

0:44.7

It's your call whether to take the job with a higher pay or the one with better work-life balance.

0:50.7

But in recent months, with the spread of the coronavirus pandemic,

0:56.7

the number of choices in our lives has suddenly shrunk dramatically.

1:02.7

And going to a grocery store has become the equivalent of a special outing.

1:07.7

Imagine looking this good for who?

1:12.7

One art!

1:13.7

One art! Look at this good for who?

1:21.7

The constraints on our choices have been very hard.

1:25.7

Millions of people are out of work and millions more feel their lives are precarious.

1:31.7

If we had a choice to swiftly go back to the old normal, we'd jump in it.

1:37.7

But with all this hardship, many people also report a new relationship

...

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