Welcome to the business of watches, the Haudiki podcast, where Herology meets high finance.

We go behind the scenes to talk to the business leaders making things tick.

This week, we stay in Geneva to visit the headquarters of family-owned independent brand Raymond Vile.

It's the 50th anniversary of the company this year,

and Raymond Vile is launching new models powered by historic calibers, showing off some gems

from its past and opening a new boutique in the old town in Geneva to celebrate.

Chief Executive Officer Ellie Bernheim tells us how the company has stayed relevant

with accessible-priced Swiss-made watches since 1976.

But first, a very special guest, I'm joined by Ben Klimber, the founder and executive

chairman of Haudinkie.

We are going to talk about a very special watch that launched this week

that's likely to shift the market for high-end Swiss-made chronographs.

Ben, welcome.

How are you today, sir? I'm doing very well, Andy. It's a real treat to be here, as always.

Excellent. So, obviously what we're talking about is the watch that landed with a big splash on the weekend, the Wrexheppe R-C-H-Eprachpe chronograph flyback, the R-R-C-H-F.

I got a chance to see it and talk to the watchmaker about it, and you wrote a fantastic

in-depth piece about RECHEP, Bikcrivia, and the new watch. What does this piece signal,

do you think, and what does it mean for independent watchmaking, Ben?

Yeah, first of all, you know, thank you for having me and thank you for the

question. I think, if I may say, the most kind of salient point or the most, you know,

kind of important point that I made in those 6,000 words of, you know, kind of blabber about this

watch is that this sends an incredibly strong signal to everyone else in the market. By everyone

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