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Sustainable Minimalists

The Attitude-Behavior Gap

Sustainable Minimalists

Bleav + Stephanie Seferian

Kids & Family, Leisure, Parenting, Home & Garden

4.8 • 1.1K Ratings

🗓️ 10 November 2022

⏱️ 35 minutes

🧾️ Download transcript

Summary

The attitude-behavior gap is a fancy schmancy research term that describes the discrepancy between what we say and what we do. When it comes to eco-minimalist living, many of us quietly experience an oversized gap between our values (save the planet! live minimally!) and our actions (buy single use plastic! purchase on impulse!).  On today's show we are diving into the recesses of this, well, gap. Why does it exist for the vast majority of us, and how can we close it? Here's a preview: [2:00] A breakdown of the 5 distinct consumer personas: Which one are you? [11:00] 5 reasons why the attitude-behavior gap exists [18:00] 5 steps to closing your own attitude-behavior gap   Resources mentioned/Further reading: How To Bridge The Intention-Behavior Gap Closing the Attitude-Behavior Gap: The Case of Solidarity Purchase Groups When You Feel Blue About the Environment, Act Green (via Psychology Today) How Brands Can Embrace the Sustainable Fashion Opportunity (via Bain & Company) -- * Join our (free!) community here. * Find your tribe. Sustainable Minimalists are on Facebook, Instagram + Youtube. * Email me and say hello! MamaMinimalistBoston@gmail.com. Our Sponsors:* Thank you to LifeStraw! https://lifestraw.com/Support this podcast at — https://redcircle.com/sustainable-minimalists/exclusive-content

Transcript

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0:00.0

It has been a summer of self-care over here. I'm talking lots of hikes, lots of beach trips with the

0:06.4

sunscreen of course, you name it, I'm fitting it in before Labor Day. Wherever you're off to this summer, know that you're taking your microbiome with you. And seeds

0:17.3

D.S. 1 daily symbiotic benefits your gut, your skin, your heart in just two capsules a day. Now if you've been around here for a while you know that I pay close attention to what I put in my body I do my d darndest, to avoid synthetic ingredients, and that's why I trust seed.

0:37.0

Support your gut this summer with seeds, DS01, daily symbiotic.

0:41.8

Go to seed.com

0:43.0

sustainable and use code 25 sustainable to get 25%

0:48.0

off your first month.

0:49.0

That's 25% off your first month of seeds, DS01, daily symbiotic at seed.com slash sustainable,

0:58.3

code 25 sustainable.

1:00.8

Hello there listeners and welcome back.

1:05.0

My name is Stephanie Safarian, and you're listening to episode 320 of sustainable

1:10.0

minimalist, a twice-weekly show about intentional and eco-minimalist living.

1:16.0

On today's show we are seeking to close the attitude behavior gap when it comes to eco-conscious minimalism. Holy moly.

1:27.6

If you consider yourself a champion of sustainability, do you always 100% of the time buy fair trade, organic, eat plant-based,

1:40.3

boycott specific brands, avoid fast fashion, use less energy, etc.

1:46.0

Do you always do those actions?

1:48.0

And if you consider yourself a minimalist, do you always avoid impulse purchases 100% of the time? Do you always commit to quality

2:00.0

purchases that are well and deeply researched, do you never buy your child a toy just because?

2:09.2

If there's a lot of wiggle room between your attitude and your behavior, then you may be living at least sometimes

2:17.2

in the attitude behavior gap and you are certainly not alone. The gap for you might be a small one or it might be a

2:25.9

gigantic one but there is a gap nonetheless between your attitude and your

2:31.6

behavior.

...

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