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The Tom Ferry Podcast Experience

The Art of Real Estate Gifting for Referrals | Tom Ferry Podcast Experience

The Tom Ferry Podcast Experience

Tom Ferry

Self-improvement, Education, Business

4.71.1K Ratings

🗓️ 18 January 2024

⏱️ 44 minutes

🧾️ Download transcript

Summary

Real estate gifting is not just something you do as a courtesy. It’s an art that can completely transform your business and spread your name further than you can imagine.   That’s what happened to Jay O’Brien when he got serious about the art of real estate gifting. He realized that although his reviews were all good, nothing about them stood out from the sea of sameness. It was only when he dove into gifting that his business exploded.   Gifting showed such powerful results that he teamed up with Jeff Jackel to form a company that is now the No. 1 name in real estate gifting – Client Giant.   In this episode of the podcast, I talk with Jay and Jeff about their top dos and don’ts and how to use the art of real estate gifting to generate referrals.   Watch or listen, right here!

Transcript

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0:00.0

That's cool.

0:02.0

Those cameras? Oh, is it Brandon?

0:04.0

Yeah, we need it. We need his talent.

0:06.0

Yeah, for sure.

0:07.0

Because anybody can turn the camera on, right?

0:10.0

Only if you can edit and really make it right. I know. Yeah. right?

0:13.4

Only if you can edit totally really make it right. I know. Yeah. He is he is. But he is a not a videographer. He is a cinematographer creating

0:20.8

film and like he is an artist artist artist but the idea is to be looking at

0:24.7

Tom the whole time right yeah we're pretend the cameras aren't we're having a

0:27.2

conversation yeah yeah but then if I say like Jay is there's something you want to like say

0:30.4

directly at the audience like what has what has been the single biggest

0:33.2

mistake you've seen in gifting yeah and then you might go no branded a gift yeah like I don't

0:39.4

want to cut a set of like I don't want to cut a steak with someone's name on it.

0:43.0

100%?

0:44.0

I have one, I stole it from Trump's golf course in Ireland.

0:48.0

True story.

0:49.0

Wow. But I have one.

0:50.0

And it was just a joke and we were all too drunk.

0:52.0

Yeah, of course.

0:52.8

Are we recording?

0:54.8

Cut that out.

0:55.8

No, that's going to be the intro of the show.

...

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