The 4 Step Formula to Success in Any Business w/ Mark Ford

Capitalism.com with Ryan Daniel Moran

Capitalism.com

Entrepreneur, Amazon, Lifestyledesign, Investing, Startup, Ryandanielmoran, Finance, Cashflow, Freedomfastlane, Lifestyle, Business, Passiveincome, Financialfreedom, Entrepreneurship

4.8 • 793 Ratings

🗓️ 16 November 2017

⏱️ 72 minutes

🔗️ Recording | iTunes | RSS

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Summary

Would you believe that there is a formula to growing your business, one that generates millions of dollars?

Mark Ford pen name Michael Masterson, created it and has applied it dozens of times. There are four steps in this formula, and Mark shares them with us on today’s episode of Freedom Fast Lane.

After growing a business to $65 million in four years, Mark took the process and duplicated it over and over again. Entrepreneurs who apply this process in their businesses experience success, and you can too.

Marketing is everything, and copy is king. Once you have those nailed, your business growth will take off.

Learn the four stages to making your business grow from zero to one million, from the man who made the secret sauce himself.

Key takeaways

Figuring out what you’re selling, and how you’re selling it
Developing backend products to market to existing customers, and frontend products for new customer acquisition
Hiring people for structure to support further growth
Incentivizing people to keep the hunger to grow

Connect with Mark

Check out Mark’s work, under pen name Michael Masterson on his website here: www.michaelmasterson.net

You can also find some of his personal writing here: www.markford.net

Connect with Ryan

On YouTube
On Facebook
On Twitter
On Google Plus
On LinkedIn
On Instagram

Subscribe to Freedom Fast Lane

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Transcript

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0:00.0	I was always out there looking for people and could never find them until I discovered the secret of the empty seat.
0:09.2	When you have somebody mediocre and an important position, of course, what you want to do is find the person, then slowly train them and integrate them.
0:17.4	But if you do that, you're never going to find a person.
0:20.5	The secret is to actually
0:21.8	fire the mediocre person and put your business in peril.
0:29.8	You're listening to Freedom Fastlane presented by Capitalism.com. This is the show about
0:35.5	building businesses and investing the profits so that you can live life on your terms.
0:41.5	And now your host, the future owner of the Cleveland Indians, Ryan Daniel Moran.
0:50.9	Hey, Fast Layners, Ryan here. Welcome to the show. Before we jump in, I wanted to personally invite you to join us at the Capitalism Conference this December 7th, 8th, and 9th. This is made for physical product sellers, Amazon sellers, entrepreneurs with a big vision, people who are building something bigger than themselves.
1:13.6	It's for entrepreneurial empire builders.
1:19.7	If you are building something with at least a seven-figure potential, probably have even bigger sites set than that.
1:22.4	You understand the importance of dialing in, your marketing and sales, and you're
1:26.8	investing in things that give you
1:28.9	cash flow and things that produce wealth over the long term, then you need to be at the
1:34.5	capitalism conference because you are going to be supported in each of those three areas.
1:39.7	We brought in some of the best advisors in the world, including celebrity keynotes like Damon John,
1:45.8	Russell Brunson, Kimball Musk, the founder of the honest company, all those people that you want
1:50.6	to hear from who can also come back and give you the playbook to getting the results that you want,
1:55.7	whether that is building a million dollar company, a billion dollar company, or just having
1:59.9	an extra 10K a month in
2:01.6	passive cash flow so that you can live the lifestyle that you want, they're all going to be there
2:06.6	advising you at the capitalism conference. So I'm inviting you to join us this December 7th,
	...

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