What's up guys? Welcome back to build. And today I want to talk about upgrading your operating system.

So I'm sure hearing me say, upgrading your operating system, you think I'm going to talk about meeting cadences or the way that you communicate with the team or something to that degree.

But I am actually talking about your personal operating system. Like the way that you operate your company, the way that you operate

your company, the way that you interact with your company, the way that you do your job.

And I think the reality is that there's a point where you realize that you are hitting your

head against the wall. You are continuing to try and screw in the screwdriver with a hammer.

And you realize that the business is not broken, but the version of you that built it cannot be the same version of

you that scales it. And this has been something that's happened. I would say in business,

it's happened to me probably every two to three years, like a large scale shift has to occur. And I'm in one

right now. And the theme kind of remains the same, which is like you rely on these tools, right?

It's like some kind of control tools, precision tools, intensity tools. And they get us to a certain

level, but then they don't get us to the next. And so I'm in a place, and I've been in a place many

times. I have to trade what's familiar and what I'm good at for what's required to get to the

next level. I think a lot of times I think about it as like trading control for growth. I think

about trading perfection for trust. And I think a lot of it is trading an old identity for a new one.

You know, this is really personal for me because when I was running my last business, it was

very successful and it's gone on to be really successful and continued to be.

But I got to a point where I realized that I couldn't keep operating as I was. Like I was trying so hard to

control everything and it didn't work. And what happens was that when you try to glue everything

together in the business, the business doesn't break, but you feel like you're going to break.

At least a lot of people do at some point in time. And I definitely got to that point. And when we started Acquisition.com,

I had taken, I wanna say like,

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