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Personality Hacker Podcast

The 10 Archetypes & "Personal Brands" of Type Creators | Podcast 599

Personality Hacker Podcast

PersonalityHacker.com

Help, Psychology, Myersbriggs, Jung, Personality, Type, Social Sciences, Mbti, Self, Personal, Self-improvement, Human, Development, Education, Science, Potential, Enneagram

4.91.9K Ratings

🗓️ 28 July 2025

⏱️ 63 minutes

🧾️ Download transcript

Summary

In this episode of the Personality Hacker podcast, Joel and Antonia explore ten archetypal personas that show up in the world of personality type content creation. From the "Reluctant Hero" to the "Total Slacker Who Wins Anyway," they break down how each persona connects with different audiences & how understanding these patterns can help you curate your own authentic personal brand.

 

 

https://personalityhacker.com

Transcript

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0:00.0

I don't like that persona.

0:01.5

Sometimes it can be like a really good way to go, huh, why don't I like that persona?

0:04.9

If we go through this list of archetypes that are associated with certain content creators

0:09.6

and you just really don't like that person, it might be because the archetype itself is

0:16.3

pointing to something that you're not really a big fan of.

0:18.8

A lot of people are like, oh, I don't like gurus.

0:21.0

I don't like the guru archetype.

0:23.1

And oftentimes that's because they, in themselves,

0:25.7

they have like a challenge with authority.

0:32.3

I welcome back to the Personality Hacker podcast.

0:34.6

My name is Joel Mark Witt.

0:35.8

And I'm Antonio Dodge.

0:37.0

So, Tony, I want to do a fun

0:38.1

episode today. I think this will be, I think this will carbonate the space. Dare we? Dare we do something fun? Yeah. I think we dare. Okay. I think we should. All right. Let's do it. So a couple weeks ago, months ago, I don't know, it's on this recording. I can't remember exactly what it was, but it was recently in this year,

0:35.6

we brought some of our personal hacker

0:37.9

profiler training students

0:58.3

together, some of our advanced students that were in our advanced and coaching classes and

1:02.6

your dynamics class that are looking to connect their profiling and coaching into more of a business

1:09.7

and more marketing, sales, getting real clients. And so we're trying to treat this very serious and help people with their business side of it. So we did a two-day free summit for anyone that was part of those advanced classes. And we held it here in Gettysburg. You could also join us online through Zoom. We had actually a lot of people come into town for it. And it was a really great event. Yeah, it was cool. Yeah. We actually a lot of people come into town for it.

1:28.0

And it was a really great event.

1:29.2

Yeah, it was cool.

1:30.2

Yeah, I think a lot of people learned a lot through it.

...

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