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Business Wars

Tesla vs Detroit | Appetite for Destruction | 4

Business Wars

Wondery

History, Business, David Brown, Management

4.613.2K Ratings

🗓️ 27 April 2022

⏱️ 38 minutes

🧾️ Download transcript

Summary

After weathering an investigation by the government for their EVs catching on fire, Tesla is hit by another probe after things get deadly. But the company is dedicated to Autopilot, its self-driving system. And once again, nearly every iconic brand in Detroit is following along. Elon Musk amps up his Twitter commentary, offending multitudes and putting fear into investors. But company value skyrockets. As Tesla moves into the 2020s, its' facing hurdles that were unimaginable just a few years ago, from alleged racism to a worldwide pandemic. The effects of these and other crises are still playing out as Tesla heads into the future.

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Transcript

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0:00.0

Hey, Prime members, you can listen to Business Wars Add Free on Amazon Music.

0:04.6

Download the app today.

0:07.0

Join Wondery Plus, an Apple Podcasts, or the Wondery app to listen to Business Wars early,

0:12.4

and Add Free.

0:14.0

A note to listeners, this episode contains adult content and language.

0:27.0

This February 2015, a Tesla's corporate headquarters in Palo Alto, California.

0:33.2

A Tesla Communications Manager looks up from his laptop to see a colleague get the door.

0:38.1

Oh, hey, you want to order some lunch?

0:40.0

I was thinking Chinese.

0:41.2

I don't even think about Chinese food right now.

0:45.3

You got to learn to separate food and business.

0:47.8

Come on, have you seen the numbers?

0:49.6

We're getting hammered by Chinese EVs and hybrids.

0:52.2

We only sold 35-hundred cars there last year.

0:55.5

Just way below what Elon projected, and on top of that, we lost woo.

1:00.6

Tesla lured Veronica Woo away from Apple to lead Tesla's expansion.

1:05.5

As company president in China, she wanted Tesla to partner with other car dealerships.

1:11.0

Musk wasn't having it.

1:13.6

After only nine months on the job, Woo left the company.

1:17.5

That was a gut punch, but the buyers do love their Tesla's and are super active on social

1:22.8

media.

1:23.8

That's what that loves going to disappear if they can't charge their electric cars.

...

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