Hi, everyone. Welcome to another CNBC Tech Check live stream. I think we're calling it LiveStream Plus.

Chris Best, welcome CEO and co-founder of Substack. How are you this morning?

I'm good. Thanks for having me.

Where are you coming to us from?

From our office in San Francisco.

Okay, so we're not too far away then because I'm coming to you from one market.

It's great to have you.

Big news that you guys announced this week, and that is a new Substack app.

Maybe you first talk about sort of the early reception downloads.

Any feedback that you're getting?

Yeah, the reception has been quite strong so far.

You may know substack as the platform where some of the most interesting writers in the

world publish their newsletters, host their membership communities, publish their podcasts,

and more.

But until today, when you go to read a substack, the only place to read it would be on the web or in your email.

And now with the app, the launch of the iPhone app, readers get this dedicated, delightful place to spend the time with the writers they value. And so far, readers are loving it. It's got, I think, five stars as of right now in the app store, and we're getting a lot of kind of positive feedback about the experience. You know, when I think about all the newsletters that I get in my email and how miserable

it is to read it within that email format, the only thing that surprises me is that this

wasn't done earlier and that it wasn't done by, say, a Google with Gmail that is, you

know, seeing constantly tons of newsletters roll in. Why do you think you guys had the

opportunity to do this? You know, I got to push back on that a little bit. I don't think that

reading in the email is necessarily miserable. I mean, some people really like it and really

appreciate it. We get lots of feedback from folks that think that email is their favorite place to read newsletters because you don't have to go anywhere. It's just right there. But there are certainly people, and I count myself in this camp as well, that once you get to a certain amount, you kind of want a dedicated experience that's not got a promotions tab, and you're not like fighting with discount deals that are showing up to try to read the things that you really deeply care about.

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