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Today I'm going to give you a behind-the-scenes look at selling out our first ever retreat

for six figures and revenue.

It's easy to look at that headline, right? Selling

out a six figure retreat and think, wow, that's incredible, especially when you hear how

quickly the spots went within a week, really, is when we sold out all of the spots once we

opened the doors to the public. But prior to that moment, when we started accepting

applications from people in our community, anyways, I'll get into it in just a moment. But prior to

that, it had been really dead, like totally flopped with our wait list. In the future, if we were to

ever create a more high ticket

or even mid-ticket experience, just something that's a little bit outside of our normal

plans or product roadmap like this, if we're going on a limb to, like, again, create something

that we don't necessarily plan to duplicate or to scale in any way, then I would want there to be

some sort of skin in the game for people to even get on the wait list so that we know

how serious someone actually is about wanting to attend something. Anyways, that's one of my

biggest lessons there. So what did I do then? After all,

you know, everyone that I thought was going to be at this retreat didn't end up following

through and purchasing a ticket or booking a room.

...