Tea with GV Ep #75: Why You’re Getting Views but No Sales
The GaryVee Audio Experience
Gary Vaynerchuk
4.8 • 18.1K Ratings
🗓️ 3 July 2025
⏱️ 26 minutes
🧾️ Download transcript
Summary
In this episode of Tea with GaryVee, Gary answers a crucial question from a creator struggling to sell a book despite hitting 10K views per video and one viral hit near a million. Gary breaks down the disconnect between views and conversions, and shares one of the most important business lessons of his career: the power of 1:1 community building.
You’ll also hear:
How Gary’s personal DM strategy from 2007–2011 changed his life
Why high views don’t always equal sales and how to fix it
Lessons from the VeeFriends launch and early Wine Library days
Advice for creators trying to turn attention into action
Whether you’re a founder, creator, or just trying to figure out social media marketing, this episode is packed with practical gems.
Transcript
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| 0:00.0 | Everybody, this is T with Gary Vee. Thank you so much for being on. Aaron, you got questions? |
| 0:04.0 | I'm selling a book about people with autism that have gone on to live extraordinary lives, but I have zero sales so far in the past three months. |
| 0:09.9 | My average view count on IG is 10K per video, with one video getting almost a million views. |
| 0:14.9 | I'm paying for ads and driving traffic to my website. Viewers are there. Purchases are not. What am I doing wrong? |
| 0:20.5 | Clearly something. Like, that's crazy to me to hear that many views with that few sales |
| 0:27.7 | for something that's so inexpensive. So, friends, I'm going to teach everybody one of the |
| 0:35.4 | great lessons of business right now the number |
| 0:38.6 | one reason i am sitting here today is because i spent all of 2007 to 2011 interacting with people |
| 0:46.2 | and comments the reason v friends has had a very good launch just now if you talk to sh Shep and Kirby and some of the kids on the V Friends team, |
| 0:58.3 | they will tell you the one-on-one DMs and the content, excuse me, |
| 1:02.3 | the community engagement replying to comments in our posts has been everything. |
| 1:08.8 | I will tell you that what I'm doing right now in this nanosecond |
| 1:13.0 | is deepening the relationship I have with this audience. |
| 1:20.9 | 100% of why people are getting caught in this question is they think views means community views do not mean community |
| 1:33.1 | effort in talking to people on DM and in the comments and going live and interacting with |
| 1:41.3 | people is community. |
| 1:47.5 | These little interactions, when I mention names, |
| 1:50.6 | when I engage, when I reply to people on text, |
| 1:54.1 | when I took that flight last night and replied to four to five DMs, |
| 1:55.4 | this is depth. |
| 1:57.7 | This is depth. |
| 2:01.5 | And I think the reason they haven't sold any books is no one gives a shit about them. |
... |
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