#TBT - The 4 Step Formula to Success in Any Business w/ Mark Ford aka Michael Masterson

Capitalism.com with Ryan Daniel Moran

Capitalism.com

Entrepreneur, Amazon, Lifestyledesign, Investing, Startup, Ryandanielmoran, Finance, Cashflow, Freedomfastlane, Lifestyle, Business, Passiveincome, Financialfreedom, Entrepreneurship

4.8 • 793 Ratings

🗓️ 7 March 2019

⏱️ 67 minutes

🔗️ Recording | iTunes | RSS

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Summary

Would you believe that there is a formula to growing your business, one that generates millions of dollars?

Mark Ford (pen name Michael Masterson) created it and has applied it dozens of times. There are four steps in this formula, and Mark shares them with us on today’s episode.

After growing a business to $65 million in four years, Mark took the process and duplicated it over and over again. Entrepreneurs who apply this process in their businesses experience success, and you can too.

Marketing is everything, and copy is king. Once you have those nailed, your business growth will take off.

Transcript

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0:00.0	I was always out there looking for people and could never find them until I discover the secret of the empty seat.
0:09.3	When you have somebody mediocre and an important position, of course, what you want to do is find the person, then slowly train them and integrate them.
0:17.4	But if you do that, you're never going to find a person.
0:20.5	The secret is to
0:21.5	actually fire the mediocre person and put your business in peril. Hey, capitalists, in traditional
0:32.3	throwback Thursday fashion, we're re-releasing one of our most popular episodes that we've had on
0:38.0	Capitalism.com. Enjoy.
0:40.3	Today I am very excited, privileged, honored to have Mark Ford here on the show.
0:47.1	Mark goes by the pen name, Michael Masterson, and that was the author of Ready Fire Aim,
0:53.5	which was a book that really changed my life.
0:56.0	And it also served as the foundation of my 12 months to one million strategy.
1:02.1	I modeled it off of what was published in Ready Fire Aim.
1:05.7	And as a result, that's been viewed by 1.4 million people on YouTube.
1:10.3	It's created tons of millionaires.
1:12.5	It's really changed a lot of lives.
1:14.9	But it was modeled off of the Ready Fire Aim formula, which is about going from zero to
1:19.5	100 million in a handful of years.
1:22.0	I boiled it down to going from zero to one million in 12 months, and it has been done a lot faster than that as well. Mark opens up
1:30.2	a lot in this podcast interview. He talks about the four stages to 100 million. He talks about
1:37.4	hiring good people along the way, and he talks about sales formulas to take you to a million
1:43.9	dollars and to $10 million
1:45.3	and why they're similar over a variety of different products, physical products,
	...

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