5 • 677 Ratings
🗓️ 14 August 2025
⏱️ 86 minutes
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0:00.0 | Hey, Isabella, did you see who the new face of Elf Cosmetics is? |
0:04.0 | Ah, yes. |
0:09.0 | Thoughts? |
0:10.0 | I don't get it. |
0:12.0 | And as someone is like, I'm an avid elf user. |
0:15.0 | Like, I use Elf products all the time for skincare, for makeup products. |
0:19.0 | I just don't get it. Matt Reif doesn't scream |
0:22.6 | makeup brand ambassador to me. |
0:26.6 | Especially Matt Reif himself. |
0:28.6 | I'm not necessarily now more likely to want to buy elf products. |
0:31.6 | Like outside of, even outside of the controversy, which I guess summed up. |
0:35.6 | Yeah, no, literally even outside of that. |
0:37.6 | Summed up is that he, at the beginning of, not beginning of his career, but once he really |
0:42.6 | popped off, he was sort of catering a, or speaking to a female audience, a lot of female fans |
0:47.4 | who made him very famous. And then once he was very famous, he was sort of courting a different audience pretty nakedly. |
0:58.0 | It was pretty obvious he wanted men to like him instead. |
1:02.0 | So he sort of turned on his audience and they didn't love that, women. |
1:07.0 | And now outside of that, I think if you, A, don't wear makeup and B, not that there's anything |
1:17.1 | wrong with modifying your face, but if you have a modified face, makeup is for those of us who |
1:21.8 | have a face and we want it to look different than our regular face, but we're too afraid to |
1:26.0 | actually surgically do anything about it. I feel like Matt Rife |
1:29.1 | shouldn't be allowed to be the spokesperson because |
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