Tales From the Test-Screening Trenches

The Town with Matthew Belloni

The Ringer

Society & Culture

4.3 • 847 Ratings

🗓️ 18 June 2025

⏱️ 33 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Matt is joined by Kevin Goetz, the CEO of Screen Engine/ASI, to discuss the world of test screenings. They dive into the importance of these test screenings, which filmmakers utilize the screenings (and which refuse), lessons learned while testing ‘Sinners,’ how Kevin interprets the audience data, and the responsibility of communicating that data to the filmmakers (02:35). Matt finishes the show with opening weekend box office predictions for ‘28 Years Later’ and Pixar’s ‘Elio’ (27:15). For a 20 percent discount on Matt’s Hollywood insider newsletter, ‘What I’m Hearing ...,’ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠click here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.Email us your thoughts! ⁠[email protected]⁠ Host: Matt Belloni Guest: Kevin Goetz Producers: Craig Horlbeck and Jessie Lopez Theme Song: Devon Renaldo Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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