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Founder's Journal

Takeaways from Rihanna’s Career & How to Test Your Business Ideas

Founder's Journal

Morning Brew

Entrepreneurship, Careers, Business

4.81.1K Ratings

🗓️ 21 February 2023

⏱️ 55 minutes

🧾️ Download transcript

Summary

Episode 25: Today, hosts Alex Lieberman (@businessbarista) and Jesse Pujji (@jspujji) are discussing how Rihanna built her businesses. From convincing Jay-Z to being a multi-platinum artist to establishing her fashion brand, Fenty Beauty, Rihanna has grown to be one of the most iconic figures today. Then, Jesse and Alex get into how to validate your business ideas, sharing insights and methods to ensure entrepreneurs properly test their idea to gauge if there’s a demand. #TheCrazyOnes #Startups #Entrepreneur Listen to The Crazy Ones here: https://link.chtbl.com/OV4W93_W Watch The Crazy Ones here: https://www.youtube.com/@TheCrazyOnesPod Mailchimp sponsored this segment of the podcast. Mailchimp is not affiliated with any other products, brands or companies featured or mentioned in this podcast. Subscribe to Morning Brew! Sign up for free today: https://bit.ly/morningbrewyt Follow The Brew! Instagram - https://www.instagram.com/morningbrew/ Twitter - https://twitter.com/MorningBrew Tik Tok - https://www.tiktok.com/@morningbrew Follow Our Hosts! Alex Lieberman (@businessbarista) Jesse Pujji (@jspujji) Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

So what are we talking about?

0:05.5

It's like it's like actually one of the more degrading things someone could ask me after I spent four hours prepping for this episode

0:13.3

Startup stuff

0:15.4

God you're such an asshole

0:20.0

I read most of those notes while I was getting I'm literally sitting here with a with a beautiful mind's worth of information

0:26.0

With a needle dude, I read it

0:28.4

When

0:29.6

When Rihanna walked in the room the other two girls disappeared. Yeah, exactly. I read it. I read the whole thing

0:37.7

What's up everyone? I'm Alex Lieberman. You know, this is Jesse Pooji and this is the crazy ones

0:48.6

Okay, we're back with episode 25 of the crazy ones. We have an awesome lineup today

0:54.5

First just want to do a little life-update work-update with Jesse and myself Jesse. What's going on in your world?

1:04.1

You know, it's the grind. It's taken sales calls. We've got for Kahani, you know, we've got a

1:11.6

bunch of people who are signed up for trials and

1:15.6

So it's kind of an exciting moment where we're gonna, you know, we sort of said hey, we got to make these next 10 customers the happiest best customers ever

1:24.2

My engineering lead Adam is a wonderful product engineering guy and so he's like we're basically talking to the customers constantly and saying like what else do you need?

1:32.0

What can we build and it's almost like a services approach to product like as we hear things

1:36.9

We're like okay, we should build that we should build that and so and just what one quick thing you said

1:42.0

You have these 10 customers that are going through trials right now is is a trial with Kahani a

1:47.7

Free trial for like 30 days and then they pay or is it a lower tier that goes into a higher tier?

1:52.1

What is it? It's 30 days free and what we're trying to do is validate, you know,

1:56.6

5 to 10 x ROI on the software based on lifts that a generate revenue lifts that a generates and so

2:03.0

What we found is that when people engage with Kahani there conversion their time on site somewhat intuitively all jumps and improves dramatically

...

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