Sweet Resilience: From Cancer Survivor to Natural Cookie Queen with Loren Castle, CEO & Founder of Sweet Loren’s

Superwomen with Rebecca Minkoff

Rebecca Minkoff

Society & Culture

4.8 • 543 Ratings

🗓️ 21 May 2024

⏱️ 37 minutes

🔗️ Recording | iTunes | RSS

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Summary

Enjoy this video podcast on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! The CEO and Founder of Sweet Loren's, Loren Castle, is on a mission to enhance the lives of as many people as possible with her delicious "better-for-you" baked goods. As the #1 natural cookie dough brand in the US, Sweet Loren's is taking indulgence to a whole new level. Having endured a life-altering battle with cancer at just 22, Loren pleaded with the universe that if she not only survived, but thrived after, she would turn her struggle into her greatest strength. Loren realized that the only way she could beat cancer was by staying positive, so she devoted all of her energy to becoming healthy and baking delicious treats. Sweet Loren’s was born from Loren's passion to create a gluten-free, vegan cookie that was equally delicious. Loren quickly realized that this was no longer about her, but creating a brand that would impact millions of people’s lives for the better. Deeply fueled by her mission, Loren makes sure to live her life with no regrets and only expect greatness. Thanks for listening! Don't forget to order Rebecca's new book, Fearless: The New Rules for Unlocking Creativity, Courage, and Success.Follow Superwomen on Instagram. Guest Website: sweetlorens.com Social Media: @sweetlorens @lorenbcastle Big Ideas: Focusing on positive thinking when going through a dark time Turning your passion into a company Realizing that you are meant to be an entrepreneur Finding the confidence to follow your dreams and transforming your biggest struggle into your greatest strength Finding what drives you to keep going in your business Overcoming challenges with confidence Taking the next baby step and taking the time to learn about your consumer The patience and focus required to create a market-ready product Being able to persevere for 10 years in a business Maintaining a healthy mindset and living life with no regrets Staying loyal to your customers and the brand’s mission Expecting greatness and attracting the right team Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Do you ever see a successful woman on your feed or in a magazine and think, wow, it must be nice to have it so easy.
0:08.3	Well, think again.
0:09.8	Behind that glossy cover or smiling face is a ton of hard work, countless failures, and endless learning experiences.
0:16.5	I'm Rebecca Minkoff, and I'm here to tell you that success isn't a walk in the park.
0:20.8	It takes grit, resilience, and a willingness to take risks.
0:24.9	That's why I created Superwoman, a podcast that feels back to varnish and gets into the nitty-gritty
0:30.1	of what it takes to make it as a woman in today's world.
0:33.2	From luminaries and game changers to women you've never heard of but should, this podcast is here to inspire you to take your next leap, no matter how daunting it may seem.
0:42.9	We'll explore the sacrifices these women have made, the highs and loaves they've experienced, and the lessons they've learned along the way.
0:49.9	So if you're ready to be inspired and learn from some of the most successful women out there,
0:55.7	join me on Superwomen.
1:00.8	Together, we'll uncover the stories behind the successes and prove that with hard work,
1:04.5	determination, and a little bit of luck, anything is possible.
1:09.8	Hey, everyone, you're listening to Superwomen.
1:12.8	Today's guest is the founder of Sweet Lauren's Lauren Castle.
1:20.5	I have been a huge fan of her incredible, delicious cookie dough for as long as it's been around.
1:25.0	And we actually got to hang out at one of our female founder collective retreats.
1:28.2	And I felt like I was in the presence of greatness.
1:35.5	Lauren has single-handedly built this company from her kitchen to the shelves of over 25,000 stores around the country.
1:37.2	She is about to launch a ton of new products, one I am so excited about.
1:41.4	Take a listen to hear how she took something that almost took her life and turned it into a beautiful company.
1:49.4	Welcome to the podcast. I'm so excited to have you on. I obviously knew of your cookies before I got the pleasure of spending a couple of days with you at our retreat.
	...

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