Welcome to Moms Don't Have Time to Read Books, the podcast that features conversations with writers of all types.

Today's episode of Moms Don't Have Time to Read Books has been sponsored by the craft studio.

With locations in New York City on the Upper East Side and in Tribeca, the craft studio is a perfect place to bring your kids for some crafting fun.

Craft Studio, NYC.com.

I'm really excited to be interviewing Susie Orman Schnall today.

Susie is the author of three novels, The Subway Girls, The Balance Project, and On Grace.

She founded the Balance Project interview series, in which she interviewed 163 women, like

Reese Witherspoon and Sarah Michelle Geller, about how to achieve work-life balance.

She has contributed to many publications, including Harper's Bazaar, Huff Post, Glamour, and

others.

In L.A. native, she attended

the University of Pennsylvania and now lives in Purchase, New York, with her husband and three cents.

So welcome, Susie. Thanks for coming on. Mom's don't have time to read books.

Thank you so much for having me. I'm honored. So for listeners who haven't read the

Subway Girls, which is my personal favorite of yours, what is it about?

So the Subway Girls is about two strong and ambitious women who are trying to realize their dreams both personally and professionally.

And it's all set against the real-life advertising campaign of the Miss Subways advertising contest.

And just to give you a little sense of what that is, is Miss Subways.

So in the early 40s, the MTA wanted to increase rider morale and also draw eyeballs

up to the advertisements on the subway system.

And so they hired Jay Walter Thompson,

which was the preeminent advertising agency at the time. And Jay Walter Thompson came up with

...