Supergoop! Founder Holly Thaggard on Creating a Sunscreen Wardrobe, The Truth About SPF 100 & What's Up With PA+ Ratings
Breaking Beauty Podcast
Dear Media, Jill Dunn and Carlene Higgins
4.7 • 954 Ratings
🗓️ 13 July 2022
⏱️ 38 minutes
🧾️ Download transcript
Summary
When was the first time you realized that you need to wear SPF not just during the summer, but every damn day of the year? For elementary school teacher Holly Thaggard, it was a lightbulb moment that occurred after a close friend was struck with skin cancer in 2005, and the start of an entrepreneurial career that would lead to her lifelong dedication to suncare advocacy in schools – and the birth of Supergoop!, now a staple in many a glowy girl’s skincare routine.
In today’s episode, you’ll find out how the industry’s biggest sunscreen darling changed the game completely, introducing the idea of a “sunscreen wardrobe” that now offers over 40 different ways to apply every single day (PS - three units of Supergoop!’s iconic Unseen Sunscreen now sell every single minute). You’ll hear why turning down Sephora was the key to becoming one of their best-sellers. Plus, Holly gives us an easy-to-understand explainer on everything you want to know about sunscreen now, like:
- What’s behind the rise in combination sunscreens that combine both chemical and mineral filters
- What a PA+ rating means on a label and why it’s important
- Whether your car window is actually protecting you from UV rays
- The fastest-growing area of the body where doctors are spotting skin cancer amongst women today
- How to negotiate the vitamin D vs sunscreen debate in real life
- Why you still need to reapply sunscreen every 2 hours, no matter how high the SPF factor is
- Her personal SPF layering technique – including how to reapply over makeup throughout the day
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Hosts: Carlene Higgins and Jill Dunn
Theme song, used with permission: Cherry Bomb by Saya
Produced by Dear Media Studio
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Transcript
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| 0:00.0 | The following podcast is a dear media production. |
| 0:03.0 | So you asked what was scary and what was the challenge I had to overcome. |
| 0:06.4 | It was very scary telling Separate, thank you but no thank you. |
| 0:10.0 | But I knew that I had to stay true to what I wanted to create in this category. |
| 0:13.6 | And so that really shaped the future of our brand because I had to then think about product |
| 0:18.6 | innovation and how was I going to create product that would be as productive on the shelf in the |
| 0:24.5 | debt of winter as on the 4th of July. And so I began to think about SPF |
| 0:29.8 | differently. It wasn't about how high the SPF number or how low it could go or was it |
| 0:35.0 | mineral or was it chemical. I had to think about and I literally began dreaming |
| 0:39.0 | about SPF and ways in which I could get it into routines where people would not put it in the drawer come |
| 0:44.1 | August or September. |
| 0:45.8 | And we're still dreaming about SPF. |
| 0:50.9 | Welcome to Breaking Beauty, the podcast all about the breakthrough people, products, and |
| 0:55.2 | moments in beauty. |
| 0:56.2 | We're your host Jill Dunn and Carleen Higgins. |
| 0:58.9 | Hello everyone hope you're listening to this episode sprawled out on a dock somewhere |
| 1:08.0 | I'm manifesting this reality for all of you I'm Carline Higgins and I'm here with my co-host Jill Dunn. Hello mate. |
| 1:14.9 | Hey Carleen so of course I'm sure most of you know by now we're former magazine |
| 1:19.8 | beauty editors turn podcasters we've been on the mic for more than five years now and you |
| 1:25.0 | know we wouldn't be doing our beauty editor jobs if we didn't speak to you about |
| 1:29.0 | sunscreen especially in the summer we know it's important all year round |
| 1:32.4 | because we know that's important all year round |
... |
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