SunDaze - Enjoy SunDaze, “Yourwaze”
The Story of a Brand Show
Ramon Vela
4.9 • 147 Ratings
🗓️ 16 July 2021
⏱️ 32 minutes
🧾️ Download transcript
Summary
**This episode is brought to you by MuteSix, Omnisend, and Rockerbox**
“...For our generation, social drinking was loud. It was rambunctious.”
Arthur Gallego, Co-founder and CEO of SunDaze, believes that social drinking has changed from downing shots and chugging beer to a more spiritual experience of socializing, relaxing, and being in the moment.
These changes have led people to look for more in drinks - more functionality, more variety, more options, and so much more.
SunDaze aims to be exactly that and more.
From the fermentation process to being light and refreshing and having a cocktail feel to it, SunDaze aims to give you something new.
In part 2, we discuss:
* Being a founder and how age and experience helps
* What are the challenges of being an entrepreneur
* How to know if you’re up to the task of being a founder
* How entrepreneurship takes sacrifice
* What to prepare for as a CEO/founder
* How age doesn’t matter for entrepreneurship
Join Ramon Vela and Arthur Gallego as they break down the inside story on The Story of a Brand.
For more on SunDaze, visit: https://www.drinksundaze.com/
*
MuteSix is the leading agency in performance marketing.
They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.
They're currently offering listeners a FREE omnichannel marketing audit.
Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.
The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.
For your free digital marketing consultation, visit: mutesix.com/storyofabrand
*
This episode was brought to you by Omnisend.
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*
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Transcript
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| 0:00.0 | Recorded at Mute 6 Studios. |
| 0:07.6 | This is not your average entrepreneur or e-commerce podcast, and he's not your average host. |
| 0:14.1 | This is the story of a brand with your host, Ramon Vela. |
| 0:21.7 | So, you know, one buyer from Whole Foods |
| 0:25.0 | described it as the perfect boozy orangina, |
| 0:31.0 | which I will take. |
| 0:35.6 | Somebody else described it as the best orange juice cocktail they'd ever had. |
| 0:46.4 | And others love the spicy flavor which you have and then the botanical, because they find the blend of the smooth taste, |
| 0:56.7 | the familiarity of the citrus, and the aromatic quality of ingredients like rosemary, very sort of |
| 1:04.9 | soothing, which is, I think, what social drinking should be. You know, you're right that for maybe for our generation, social drinking was loud. |
| 1:18.6 | It was rambunctious, right? It was downing shots or whatever we were going to do back then. |
| 1:26.6 | And now I think it's become much more |
| 1:29.7 | of a metaphysical experience and a spiritual experience if you want to enjoy some level of |
| 1:35.4 | social drinking that really puts you in a better mind state. The drinks that are coming out with |
| 1:42.3 | lower alcohol levels. So we're six and we're even exploring, |
| 1:47.0 | you know, could we go down as low as a four, seven, five, is that they're relaxing |
| 1:54.0 | and flavor forward and also very sessionable. You know, do I want you to drink more than one Sundays? Of course I do, you know, but you should enjoy it and you should feel just as refreshed on the second as you did after the first. |
| 2:12.6 | This episode is brought to you by Omnisand. |
| 2:16.6 | Now, if you're in e-commerce marketing and it feels like those weekly newsletters are This episode is brought to you by Omnisand. |
| 2:22.3 | Now, if you're in e-commerce marketing and it feels like those weekly newsletters are no longer enough to power your growth, you're going to love Omnisand. |
| 2:26.7 | Now, Omnisan is an e-commerce marketing platform that goes above and beyond regular email |
| 2:31.6 | campaigns. |
... |
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