Stila and Neen Founder Jeanine Lobell is the Makeup Industry's Original Rock Star
Gloss Angeles
Kirbie Johnson and Sara Tan
4.8 • 679 Ratings
🗓️ 3 October 2025
⏱️ 48 minutes
🧾️ Download transcript
Summary
From mime school to makeup legend, Jeanine Lobell’s story is anything but ordinary. The Stila and Neen founder shares the winding path that took her from Sweden to LA—with stops in London, Paris, and even circus aspirations along the way. She recalls an early career that spanned John Waters' Hairspray, music videos with Naomi Campbell and Michael Jackson, and working with Mariah Carey, and reflects on how those experiences shaped Stila’s playful identity. Jeanine also opens up about selling Stila to Estée Lauder, why she cautions founders about acquisitions, and how she feels about the brand today. Finally, she introduces Neen, her fresh, intentional approach to beauty, and how she wants people to feel when they play with it.
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Transcript
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| 0:00.0 | There are some things you'll never understand. |
| 0:02.8 | Like, why did that person ghost me? |
| 0:05.2 | When did man-spreading become socially acceptable? |
| 0:07.8 | And how come that dinosaur theme park keeps reopening, given its safety record? |
| 0:12.6 | But some things you can understand. |
| 0:15.2 | Like your Experian credit score. |
| 0:17.4 | The more you improve your score, the more you could save, |
| 0:19.7 | on things like credit cards, car loans, mobile contracts and more. |
| 0:24.5 | It's dead easy to check and completely free. Download the Experian app and check your score today. |
| 0:34.7 | GLAM, Los Angeles. |
| 0:38.0 | Hi Kirby. Hi, Kirby. |
| 0:39.5 | Hi, Sarah. |
| 0:40.9 | Welcome to Los Angeles. |
| 0:47.1 | Icon status on the pot today. |
| 0:49.1 | Woo! |
| 0:49.7 | This is so major that this woman sold her brand, her first brand, before you and I were even |
| 0:56.5 | beauty editors. |
| 0:57.7 | Yeah. |
| 0:57.8 | So we didn't even get to meet her as part of that brand. |
| 1:00.2 | I know crazy. |
| 1:00.7 | We now only know her as her current brand. |
| 1:03.3 | Yes. |
... |
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