Steve Olsher: Conquer Your Niche | Entrepreneurship | E97

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

YAP Media Network

Education, Marketing, Entrepreneurship, Business, Self-improvement

4.8 • 1.3K Ratings

🗓️ 11 January 2021

⏱️ 85 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Want to discover your ‘What’ in life? In this episode, we are chatting with Steve Olsher, founder and editor-in-chief of Podcast Magazine, award-winning author, and founder of the Reinvention Workshop. Throughout the course of his life, Steve has had the ultimate entrepreneurial spirit and has created several multi-million dollar companies from the ground up. He is also a New York Times bestselling author with his book, What is Your What. In today’s episode, we chat about Steve’s childhood, how became an entrepreneur in college, and his experience with online sales in the beginning of the internet. We’ll also touch on how he got to where he is now in the podcast world, how Podcast Magazine came to be, how you can discover your ‘what,’ and how to niche-itze your idea. Sponsored by Podcast Republic: https://www.podcastrepublic.net/podcast/1368888880 Hala’s Podcast Magazine Feature: www.podcastmagazine.com/free Recommended Episode To Listen To Next, #60 with Evan Carmichael Apple: https://podcasts.apple.com/us/podcast/60-surviving-entrepreneurship-with-evan-carmichael/id1368888880?i=1000469316006 Castbox: https://castbox.fm/episode/60%3A-Surviving-Entrepreneurship-with-Evan-Carmichael-id2827072-id258784066?country=us Sponsored by Podcast Republic: https://www.podcastrepublic.net/podcast/1368888880 Recommended Episode To Listen To Next, #57 with Jordan Harbinger: Apple: Social Media: Follow YAP on IG: www.instagram.com/youngandprofiting Reach out to Hala directly at [email protected] Follow Hala on Linkedin: www.linkedin.com/in/htaha/ Follow Hala on Instagram: www.instagram.com/yapwithhala Follow Hala on ClubHouse: @halataha Check out our website to meet the team, view show notes and transcripts: www.youngandprofiting.com Timestamps: 00:45 - Steve’s Childhood and His Natural Entrepreneurial Spirit 04:34 - Why Steve Created a Club in College 11:19 - Reason for Moving Liquor Sales Online 18:25 - How He Overcame Failure 22:09 - What Drew Steve to the Podcast/Radio World 25:45 - Podcasting Back in 2009 30:57 - Story Behind Podcast Magazine 37:30 - Balancing Digital vs. Print Magazine 40:17 - How to Choose Cover Stories 45:39 - Steve’s “What” 52:59 - Discovering Your What 54:30 - What You Should Be Feeling When Finding Your What 56:20 - How to Niche-itize 1:00:06 - Why the Clubhouse App is so Interesting 1:06:31 - Steve’s Secret to Profiting in Life Mentioned in the Episode: Podcast Magazine: https://podcastmagazine.com/ Hala’s Cover Feature in Podcast Magazine: https://podcastmagazine.com/hala-taha-podcastings-palestinian-princess Steve’s Book, What is Your What: https://whatisyourwhat.com/ Steve’s Website: https://steveolsher.com/ To get a free Lifetime subscription to Podcast Magazine, head here: https://podcastmagazine.com/free

Transcript

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0:00.0	Yap Gang, do you want to become a creator entrepreneur?
0:06.1	Maybe you want to launch a course or a mastermind and teach your expertise.
0:09.9	If this sounds like you, then I invite you to join an exclusive webinar presented by Teachable.
0:14.3	Slay your six-figure sales funnels.
0:16.4	The webinar will cover everything from branding and crafting your offer to building a six-figure sales
0:21.1	funnel. And I personally will be conducting this special 90-minute session. This is something that
0:25.8	would cost thousands of dollars if I sold it in a course, but you get it for free thanks to
0:30.6	teachable. I'll teach you how to create content that not only connects to you with your audience,
0:34.8	but also works behind the scenes to bring in steady income,
0:42.6	even when you're not online. I learned what works from real experience. Last year, my course has made over $500,000 and I'll be breaking down my step-by-step process for creating an effective
0:47.9	sales funnel. Get a live training with me in person. Sign up now at yapmedia.com slash event.
0:54.2	That's yapmedia.com slash event to join Teachable Slay Your Six Figure Sales Funnel
0:58.6	webinar.
0:59.5	Again, it's June 18th at 11 a.m.
1:01.6	Eastern.
1:02.5	If you want the link easily, check out the show notes.
1:04.8	But again, it's yappmedia.com slash event to register and learn everything you need
1:09.9	to get started as a creator-entrepreneur.
1:12.5	You're listening to Yap, Young and Profiting Podcast, a place where you can listen, learn, and profit.
1:20.5	Welcome to the show. I'm your host, Halitaha, and on Young and Profiting Podcast, we investigate
1:26.4	a new topic each week and interview some of the brightest minds in the world.
1:31.1	My goal is to turn their wisdom into actionable advice that you can use in your everyday life, no matter your age, profession, or industry.
	...

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