Steve Hoffenberg – Director, Iot & Embedded Technology Vdc Research – Helping Tech Companies Make Effective Strategies Through Innovative Market Research

Finding Genius Podcast

Richard Jacobs

Medicine, Health & Fitness

4.4 • 1K Ratings

🗓️ 5 April 2018

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

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Summary

VDC Research is an industry analyst and market research firm providing intelligence and strategy consulting services to tech companies including vendors, end users, and investors worldwide. With over 20 years in the arena, Director, Steve Hoffenberg has become an expert of Embedded Software and The Internet of Things.
Hoffenberg explains that with IoT growing so quickly, hackers and other security breach efforts are going to bleed into embedded systems; specifically targeting those with poor and limited security systems and resources.This is a critical time and that’s where VDC Research comes in.The firm covers four different markets including IoT & Embedded Technology, Auto-ID & Data Capture, Enterprise Mobility & Connected Devices and Industrial Automation & Sensors. Steve Hoffenberg, Director of IoT and Embedded Technology.
Through targeted surveys, market estimates and forecasts, stakeholder maps and profiles, and various other tools, VDC Research gives their clients the benefit from integrating all of this into the core decision-making processes for their businesses.
For more information visit: http://www.vdcresearch.com/

Transcript

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0:00.0	Welcome to Almost Here, Almost Here, around the corner of Future Technology Podcasts with Richard Jacobs.
0:07.0	Future Technologies, which is to transform our lives for better or, are the focus of this podcast.
0:13.5	Almost here, means these technologies are now here and
0:16.6	starting to be used.
0:18.0	We're just around the corner, from Bitcoin to Artificial Intelligence,
0:21.9	3D printing, blockchain, virtual reality, and more.
0:27.0	Coming to Dallas, Texas, September 14th, 15th and 16, 2018, the blockchain and
0:39.2	future check expo. This is going to be a gigantic conference of over 5,000 people.
0:45.0	We're going to be talking about blockchain and its applications.
0:48.0	We're going to be talking about quantum computing,
0:50.0	cybersecurity, artificial intelligence, and several other future technologies that are poised
0:55.8	to and actually changing our lives as we speak.
0:59.6	Here's why you should attend.
1:01.2	As you may know, early adopters are the ones that investigated
1:04.6	and profited from things like the Gold Rush in the 1800s, from the dot-com boom in the 1990s,
1:10.3	from the internet boom in 2005, from the smartphone explosion in 2007, from the real estate
1:17.1	boom that ended in 2008, and of course from the Bitcoin boom that started in 2012. Early adopters act now. They don't wait till
1:25.1	later. They go out west first and they're covered wagons. They find the biggest
1:29.6	gold nuggets. If you consider yourself an early adopter and you want to find the biggest nuggets, then you owe it to yourself to attend this upcoming conference.
1:38.0	Blockchain is going to affect how we control and store our medical data, how we send money around the world, how we bank and
1:45.2	more.
1:46.2	But artificial intelligence, quantum computing, and cybersecurity will play a pivotal role
	...

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