SPS 170: Growing Your Corporate Speaking & Consulting Business Using A Book with Brenda Bence

Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

Chandler Bolt, Founder of selfpublishing.com

Courses, How To Publish A Book, Self Publishing, Business, Books, Arts, How To Write A Book, Education, Book Marketing, Traditional Publishing, Book Publishing

4.8 • 651 Ratings

🗓️ 10 August 2022

⏱️ 35 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Join me in this informative interview with Brenda Bence, a successful corporate consultant and author of several books, as we delve into the topic of writing a corporate book. In this episode, we discuss the following points: The events that inspired Brenda to write her first book and the benefits of having a corporate bookWhy Brenda chose to self-publish instead of going with traditional publishing offersTips for getting your book in front of corporate decision makers and using it to grow yo...

Transcript

Click on a timestamp to play from that location

0:00.0	Welcome to the Self Publishing School podcast. This is the podcast to listen to if you're an
0:07.7	aspiring writer or an author who wants to be more successful. On this show, you'll learn how to
0:13.1	write and launch a book successfully, all from the top authors and people just like you
0:17.8	who are doing it at the highest level. I'm your host, Chandler Bolt, the founder
0:22.0	of self-publishing school, the author of the book called Published and the CEO of self-publishing.com.
0:29.1	For free training on how to publish a book that sells 10,000 copies, go to self-publishing.com
0:34.5	forward slash free training.
0:42.6	Hey, Chandler Bolt here and joining me today is Brenda Vince.
0:47.2	Brenda is the author of multiple books, 11 to be exact.
0:49.2	And she's a transformational coach.
0:56.6	She's a former Fortune 100 senior executive who does a lot of speaking, coaching, executive coaching,
1:02.7	executive consulting, like a lot of really awesome things. And a fun fact that I just learned right before this interview is she sold over 100,000 books offline, not online. And so yes,
1:09.8	that is possible. We'll get into that a little bit. We're also going to talk
1:12.7	about using a book to land corporate consulting clients, corporate executive coaching clients,
1:18.0	speaking gigs, all that good stuff. It's something that I think we haven't talked about a ton on
1:21.3	the podcast. So you're in for a treat. Brenda, great to have you here. Thanks. Thanks, Chandler. Great to be here. So take me back. Why did you
1:30.7	decide to write your first book and why have books kind of become such a big part of your
1:36.3	coaching and your speaking practice? Well, you know, Chandler, I had developed my own personal
1:41.8	branding system. So I come from, you mentioned big corporations,
1:44.3	and I had built many, many brands over the years. I mean, that was my job. I knew how to build
1:49.8	these massive mega brands. And personal branding was just getting started. And I thought,
1:54.8	ooh, I could see how you could take that mega brand concept and apply it to people. And so I
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Chandler Bolt, Founder of selfpublishing.com, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Chandler Bolt, Founder of selfpublishing.com and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.