SPI 809: The Secrets behind Conversion Copywriting and Making Consistent Sales

The Smart Passive Income Online Business and Blogging Podcast

Pat Flynn

Business, Emailmarketing, Entrepreneurship, Videomarketing, Podcasting, Affiliatemarketing

4.8 • 3.8K Ratings

🗓️ 7 August 2024

⏱️ 35 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

#809 What was going on in your life that brought you here today? That's the kind of question you should ask your clients to understand them better. Once that happens, you'll speak their language in your marketing, serve more people, and get next-level conversion rates! Today's guest, Abi Prendergast, will share how to uncover the words and phrases that compel people to open your emails, buy your courses, or engage with whatever you're offering. So how do you start a conversation with your audience members, and what are the things they say you should pay close attention to? To answer this question, Abi and I discuss one-on-one chats, surveys, and tapping into communities. We also talk about testimonials and analytics tools for next-level sales pages and share strategies like the Sinatra test to help you better position your products. Listen in to learn about the key things you should focus on! Show notes and more at SmartPassiveIncome.com/session809.

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Transcript

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0:00.0	Just a brief word from our sponsor before we get started with today's episode.
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0:50.0	Just go to Indeed. you need indeed. If you don't have any testimonials do a beta test or get just some
1:06.2	sort of social proof put your course to the Sinatra test that if you can make it
1:10.8	there you can make it anywhere and that could be your own story.
1:13.7	If you defeated all odds you know your busy mom of three with five dogs and you're just being
1:20.1	pulled in all directions all the time and you manage to get your business off the ground,
1:24.6	then it doesn't matter if you don't have like dirty testimonials tell your story,
1:30.4	with the way that people can relate to and you know if you could make it then your customers
1:33.7	can make it too. Wouldn't it be great? I mean just imagine if you knew exactly what words or phrases
	...

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