SPI 608: I Was Wrong About This

The Smart Passive Income Online Business and Blogging Podcast

Pat Flynn

Business, Emailmarketing, Entrepreneurship, Videomarketing, Podcasting, Affiliatemarketing

4.8 • 3.8K Ratings

🗓️ 2 September 2022

⏱️ 12 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

#608 I'm not afraid to admit when I make a mistake, and that’s exactly why I’m publishing this episode. You’ve heard me say this, “Nobody wakes up in the morning wanting more emails.” I was wrong about that, and I’ll tell you exactly why. There are newsletters that contain valuable niche content that people are excited to see pop up in their inboxes. James Clear’s 3-2-1 Newsletter, the Hot Pod newsletter for podcast industry news, and Morning Brew are great examples of this. The team and I have been hard at work to create something similar for the SPI audience. Today I want to introduce you to the Unstuck newsletter. With concise, five-minute lessons to help you get unstuck, this will be our weekly email that you can’t wait to read. Every message contains a story that will inspire you, and we’ll provide the resources you need to move to the next level in your business. We’re very excited to hear what you think! Show notes and more a SmartPassiveIncome.com/session608.

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Transcript

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0:00.0	Welcome to the Smart Passive Income Podcast, where it's all about working hard now, so
0:06.8	you can sit back and read the benefits later.
0:11.3	And now your host, he wraps, also known as Spitzbars, when he's by himself in the car.
0:18.4	Pat Flynn.
0:21.9	You know, I'm not afraid to admit when I make a mistake or when I'm wrong.
0:26.2	It's important when you're a leader that when you make a mistake or you want to take back
0:30.8	something that you own up to it and you let people know about it, which is exactly why
0:34.8	this episode exists because I was definitely wrong about this and don't worry, I'm not
0:39.8	going to hold you to the end just to reveal what it is that I'm talking about.
0:43.0	I'm going to tell you right now, I was wrong about the statement about emails that I've
0:48.7	been making for years.
0:50.4	And that statement was nobody wakes up in the morning and wants more emails.
0:56.6	I was wrong about that and I'll tell you why because we at SPR doing something that
1:02.2	made me really think along and hard about that statement because I took that stance for
1:07.3	a number of years that nobody wakes up and wants more emails.
1:11.0	I don't dream about getting more emails, but when it really comes down to it, the reason
1:17.0	why I haven't felt that way is because I just haven't been getting great emails.
1:21.8	And I've been speaking to a lot of people, we've been doing a lot of research here at
1:25.4	TMSPI on newsletters, emails that are sent on a regular basis to your inbox that include
1:33.6	highly valuable niche specific information that would get you excited.
1:40.0	And at first, I didn't want to believe that was true.
1:42.4	The reason why I took that stance was because I always try to encourage you to when building
	...

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