SPI 603: The Secret to Building the Best Community Online with Drew Dillon

The Smart Passive Income Online Business and Blogging Podcast

Pat Flynn

Business, Emailmarketing, Entrepreneurship, Videomarketing, Podcasting, Affiliatemarketing

4.8 • 3.8K Ratings

🗓️ 17 August 2022

⏱️ 32 minutes

🔗️ Recording | iTunes | RSS

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Summary

#603 One of my favorite things is to invite people on the show who have special access to information we can’t get from anywhere else. I’m talking about analytics and strategies we can all use. My guest shares all of that with us today and more! I’m interviewing Drew Dillon, the founder of Burb, in this episode. If you have an online community, you can use Burb to understand more about what's happening in that community, and create data-backed systems to improve the experience your members have. So how do you engage folks, and what are the rituals that keep people coming back? Drew gives us an inside look at what works and what doesn’t. He shares the strategies that many of his most successful clients use, and we dive deep into things like onboarding and events. This is a perfect companion episode to my interview with Jillian Benbow, our Community Experience Director at SPI Pro. By the way, we’re putting a cap on SPI Pro. If you’re not in already, now is the time to apply. Show notes and more at SmartPassiveIncome.com/session603.

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Transcript

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0:00.0	We came at it from the perspective of like,
0:01.8	okay, these folks are busy.
0:03.2	And then particularly for the solo creator,
0:05.2	like I want to create this recurring revenue for myself,
0:08.0	but I have no idea how to do that.
0:09.5	So how do we make it that much easier,
0:11.6	that much more turnkey for those creators to have success
0:14.4	in creating their own membership communities, their own courses?
0:17.4	You know, how do I engage folks?
0:19.1	What are the rituals that keep people coming back?
0:21.3	And how do I just make it that much easier
0:22.8	for people to create those rituals to,
0:24.9	what does a great onboarding experience look like?
0:27.1	onboarding makes all the difference in the world
0:28.9	when it comes to long-term revenue,
0:30.8	recurring revenue, all that kind of stuff.
0:33.9	You know, one of my favorite things to do here
0:35.2	on the podcast is to invite people on show
0:38.4	to extract information that nobody else can get from anywhere.
0:42.4	And what I mean is these people have special access
0:45.0	to information, to data, to analytics,
0:46.8	and to things that we could all benefit from.
	...

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