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Solo episode: Marianna on Summer Fridays, Starting a Brand, and Iconic Products + Lessons Learned

Life with Marianna

Dear Media, Marianna Hewitt

Mariannahewitt, Business, Fashion & Beauty, Summerfridays, Entrepreneurship, Influencer, Beauty, Arts

4.92.4K Ratings

🗓️ 19 March 2024

⏱️ 36 minutes

🧾️ Download transcript


In this solo episode, Marianna shares the heartwarming journey of Summer Fridays from a simple idea in 2016 to a global skincare sensation with millions of products sold. Discover the motivations, challenges, and lessons learned along the way as they navigate the complex world of beauty industry, prioritizing self-care, sustainability, and product integrity. A story of innovation, and the creation of products that resonate with busy lives, glowing skin, and the essence of a California summer. Get a behind-the-scenes look at the brand's ethos, product development, and what makes Summer Fridays stand out in an ocean of skincare brands.

Follow @Marianna_Hewitt and @lifewithmarianna

Follow @SummerFridays


Products mentioned:

Jet Lag Mask

Jet Lag Overnight Eye Serum

CC Me Serum

Sheer Skin Tint

ShadeDrops Mineral Milk SPF


Summer Fridays is available at:


Sephora US & Canada

Space NK

Cult Beauty


Revolve Beauty


This episode is sponsored by:


Spring Fertility: springfertility.com and use code MARIANNA for $150 off your fertility consult.


Macys: macys.com

Produced by Dear Media

This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

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The following podcast is a Deer Media production.


Deer Media IRL is back and we're showing up bigger, better, and louder than ever.


Join us on May 4th in Austin, Texas for the ultimate live podcasting experience.


Watch and learn from your favorite dear media hosts as they bring their insightful discussions


from your headphones to the stage.


Get ready to be inspired, entertained,


and watch audio get a makeover.


Tickets are on sale now at DearMedia.com slash IRL.


See you on May 4th in Austin, Texas. Hey it's Mariana. I am the co-founder of Summer Fridays and host of the Life with


Mariana podcast. I do this episode every year and it's around Summer Friday's anniversary and usually I do it with


Lauren but she's out on maternity leave right now so this is going to be a solo


episode about the journey of Summer Fridays in the last, basically eight years now leading up to today.


I want to tell you guys if you haven't learned yet a little bit more on the background of the


brand and how we started it, some of my favorite products, and before we get into the episode as a thank you to you I wanted to send


ten of you some Summer Fridays products to celebrate our anniversary so all you have to do is


screenshot this episode where you're listening to it and tag me and


life with Mariana which is my podcast Instagram and I'll pick 10 of you to send some summer


Fridays too as a thank you and I'll tell you guys a little bit more about this in the


episode but we have a new Summer Fridays product coming out next week and to celebrate our anniversary and our new product launch, we're bringing it all back to Jet lag masks.


If you guys are in Los Angeles, weekend on Saturday and Sunday located at the Grove in Los Angeles at the APL store, we are doing this full Summer Fridays in the clouds activation. It's this really amazing preview of our product


that's launching.


So it's going to be coming out the following week


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