meta_pixel
Tapesearch Logo
Log in
The a16z Show

So You Want to Launch a Newsletter: Tips From Substack Writers

The a16z Show

a16z

Software Eating The World, Technology, Innovation, Science, Disruption, Culture, Entrepreneurship, Business

4.21.2K Ratings

🗓️ 17 September 2020

⏱️ 35 minutes

🧾️ Download transcript

Summary

This episode explores the process and economics behind creating an independent newsletter. In this candid conversation, host Lauren Murrow talks with four Substack writers—an artist, a technologist, a journalist, and a clinical researcher-turned-psychedelics scholar—about how to find and foster an audience, the calculus behind going paid versus unpaid, the pressure to produce, and financial benchmarks for making a living from newsletter writing.

Transcript

Click on a timestamp to play from that location

0:00.0

Hi and welcome to the A16Z podcast I'm Lauren Murrow. Today's episode

0:04.8

Part 1 in a two-part series about the Creator Economy explores the process and

0:09.3

economics behind creating an independent newsletter. In this candid conversation, I talk with four sub-stack writers

0:15.3

from very different backgrounds.

0:17.0

An artist, a technologist, a journalist,

0:19.7

and a clinical researcher turned psychedelic's scholar. The pandemic has prompted a reckoning with intro. a

0:24.0

technical researcher turned psychedelic scholar. The pandemic has prompted a reckoning within

0:25.0

traditional media and alongside it a surge in the newsletter ecosystem.

0:29.0

On sub-stack, readership and active writers

0:32.0

both doubled from January through April.

0:35.2

The newsletter hosting platform now has more than 100,000 paying subscribers.

0:39.8

This episode reveals the behind-the-scenes experiences of four newsletter creators, all of whom launched roughly

0:45.1

within the past year.

0:47.1

Software Engineer Lenny Ritchitsky, most recently a growth product manager at Airbnb,

0:52.2

whose tech-focused dispatch is called Lenny's newsletter.

0:55.0

More on that later.

0:56.0

Artist and writer Edith Zimmerman, creator of the Drawing Links newsletter,

1:00.0

which chronicles her life and musings through comic style illustrations.

1:04.0

Zach Hegney, an acupunctureist and researcher whose newsletter, The Trip Report,

1:09.0

explores the science, policy, and business behind medicinal psychedelics.

1:13.0

And Patrice Peck, a freelance journalist previously on staff at Buzzfeed,

1:17.0

whose newsletter, Coronovirus News for Black Folks

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from a16z, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of a16z and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2026.