Smart Talks with IBM: Ferrari Fandom, Supercharged by AI
Stuff To Blow Your Mind
iHeartPodcasts
4.4 • 5.9K Ratings
🗓️ 17 September 2025
⏱️ 29 minutes
🧾️ Download transcript
Summary
Scuderia Ferrari and IBM are redefining fan engagement with AI-driven insights, and cutting-edge digital tools. Learn how IBM is helping Scuderia Ferrari deepen connections with its almost 400 million fans worldwide, driving innovation and community in the digital age.
This is a paid advertisement from IBM. The conversations on this podcast don't necessarily represent IBM's positions, strategies or opinions.
Visit us at https://www.ibm.com/think/podcasts/smart-talks
See omnystudio.com/listener for privacy information.
Transcript
Click on a timestamp to play from that location
| 0:00.0 | This is an IHeart podcast. |
| 0:04.2 | Hey, everyone, it's Robert and Joe here. |
| 0:06.6 | Today, we've got something a little bit different to share with you. |
| 0:09.5 | It's a new season of the Smart Talks with IBM podcast series. |
| 0:14.2 | This season on Smart Talks with IBM, Malcolm Gladwell is back, and this time he's taking |
| 0:19.0 | the show on the road. |
| 0:20.4 | Malcolm is stepping outside the studio to explore how IBM clients are using artificial intelligence |
| 0:25.4 | to solve real-world challenges and transform the way they do business. |
| 0:29.9 | From accelerating scientific breakthroughs to reimagining education, |
| 0:33.4 | it's a fresh look at innovation in action, where big ideas meet cutting-edge solutions. |
| 0:38.8 | You'll hear from industry leaders, creative thinkers, and of course Malcolm Gladwell himself, |
| 0:43.1 | as he guides you through each story. |
| 0:45.9 | New episodes of Smart Talks with IBM drop every month on the IHeartRadio app, Apple Podcasts, |
| 0:51.6 | or wherever you get your podcasts. Learn more at IBM.com slash smart |
| 0:56.2 | talks. This is a paid advertisement from IBM. |
| 1:05.9 | Pushkin. |
| 1:15.6 | I never went to a Formula One race as a kid because we lived in southern Ontario, and there was just one F1 race in Canada. |
| 1:18.5 | That race was in Montreal, a good seven-hour drive away. |
| 1:22.7 | I never watched an F-1 race on television either, because we didn't have a television. |
| 1:28.0 | But what I did have was a subscription to the car magazine Road and Track, |
| 1:32.6 | and Road and Track took F1 very seriously. |
| 1:36.0 | Every month my new issue would arrive, |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from iHeartPodcasts, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of iHeartPodcasts and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2025.