Silatha - When She Rises, Our Whole Society Rises

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5 • 145 Ratings

🗓️ 1 February 2022

⏱️ 37 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This episode is brought to you by Ordergroove.

Veroniek believes that “When she rises, our whole society rises.” In part 1, we have Veroniek Vermeulen, Founder of Silatha, a meditation app for women.

Veroniek has a background in engineering and marketing. Nine years ago, she felt unhappy with her life. After a friend's suggestion, she went on a meditation journey which changed her. Through meditation, she felt happier and realized her true goals in life. She decided to help other women with a meditation app built and designed specifically for women.

Silatha is a meditation app that liberates women through all life stages such as pregnancy, becoming a new mom, menopause, and so on. Her app is not just a meditation app but a community as well. According to her, everyone benefits when women can be in their full power.

She discusses:

* Gratefulness
* Overview of Silatha
* Special anchor technique
* Her motivation
* Customer feedback
* How they help women
* Incorporating meditation
* Imposter syndrome

Join Ramon Vela and Veroniek Vermeulen as they break down the inside story on The Story of a Brand.

For more on Silatha, visit: https://silatha.com/

Subscribe and Listen to the podcast on all major apps. Simply search for “The Story of a Brand,” or click here to listen to your favorite podcast player: Listen now.

This episode is brought to you by Ordergroove.

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Transcript

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0:00.0	Hey, are you interested in seeing me speak live? Well, join me for Sanlain's Commerce Roundtable
0:05.7	on February 8th and 9th, 2022 as I join nine other DTC experts to discuss strategies to make
0:13.0	your 2022 the year of memorable customer experiences. What's Commerce Roundtable? Well, it's aimed at
0:20.1	educating and empowering digital merchants
0:22.1	to dig deeper into the strategies that drive e-commerce growth. Plus, it's virtual so you can
0:27.9	attend from anywhere. So grab your free registration with my special code, VIP SB for season seven
0:35.0	on a topic near and dear to my heart, building a lasting e-commerce brand.
0:40.5	Again, that's VIPSB, that's V as in Victor, I, P as in Paul, S is and Sam, B as in boy, and I'll see you there. Recorded at Mute 6 Studios.
0:59.3	This is not your average entrepreneur or e-commerce podcast, and he's not your average host.
1:05.7	This is the story of a brand with your host, Ramon Vela.
1:13.1	Women are powerful force for change in this world, and we need women to tap into their
1:19.5	inherent powers, as everyone benefits when women can be in their full power.
1:24.8	And that is why Silata is the first meditation app to liberate women through all
1:30.0	life stages, such as pregnancy, being a new mom, facing inequality to work, menopause and so on.
1:36.5	And we do that through a special technique, which we call anchor meditation, where she uses an anchor to help her prolong the effect of the
1:46.8	meditation and that results in a five times higher retention rate so that she can feel confident
1:52.7	and energized because when she rises, our whole society rises.
2:01.8	It's time to let your customers enjoy the products they love without the friction of
2:06.6	reordering. And that's why innovative brands like Pete's coffee rely on Order Group subscription
2:11.4	solution to build long-lasting relationships that drive recurring revenue. From enrollment incentives to churnfighting AI, Order Group gives your business the tools
2:21.4	it needs to be a subscription success story.
2:24.4	Visit ordergrove.com for slash story to book a demo today and receive two months off your
	...

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