Paint a picture with the true concrete details of your life.

That's how you resonate.

That's how you stand out and get people saying, oh my gosh, yes.

The more specific you are, the more universal.

Welcome to Powerhouse Women, the podcast for women who know they are ready for more. I'm Lindsay Schwartz, your host and the founder of Powerhouse Women, the podcast for women who know they are ready for more.

I'm Lindsay Schwartz, your host and the founder of Powerhouse Women, and together will unlock

the confidence and clarity you are looking for to help you get out of your own way and into

action around your next big idea.

Today I'm joined by one of the most brilliant copywriters I have ever known.

I've loved her work and been a huge fan for years, and I'm finally getting a chance to

have her on the podcast.

Laura Belgrade is the founder of Talking Shrimp. She is also a co-creator

of the copycure, and she's the author of a brand new book called Tough Titties on Living Your Best Life

When You're the Effing Worst. This conversation was so much fun. My cheeks hurt from smiling at the end of it. We covered

everything from why she was inspired to write this book for other people who feel like they are

a bit of a late bloomer in life. I don't know if anyone else can relate to that, but she also

just gives some really practical tips for how to improve your copywriting, which

let's be honest, if you have a business or if you have a message that you are committed

to sharing, cutting through the noise on social media and just in marketing in general is so

important. And improving your writing skills is one way to do it.

Laura has worked with some of the biggest names in the online space, including Marie Forleo,

Amy Porterfield, and she's really just so brilliant at what she does.

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