Should You Boost Your Ads Or Just Use The Ad Manager? | Ep. #1526

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Careers, Business

4.6 • 1.4K Ratings

🗓️ 10 October 2020

⏱️ 5 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #1526, we discuss whether you should boost your content or use Ads Manager. If you lack time, resources, or experience, boosting your content is going to be far simpler. However, for more complex functions, you will need to use Ads Manager. Tune in to hear which one is right for you! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Should You Boost Your Ads or Just Use the Ads Manager? [00:38] Boosting ads is a Facebook feature that allows you to promote content. [00:59] Using Ads Manager involves going to a separate section and doing things manually. [01:14] It is far simpler to boost ads initially than to use Ads Manager, which is complex. [01:23] If you lack the time and resources to hire someone, use boost around your area. [01:45] Ads Manager allows you to get more specific and advanced, thus a better ROI. [02:31] Establish and implement a framework according to which to boost your content. [03:24] For conversion-related things, you might need to use Ads Manager. [03:50] That’s it for today! [03:51] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or text us on 310-349-3785! Links Mentioned in Today’s Episode: Facebook Ads Manager Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with
0:14.0	your instructors Neil Patel and Eric Sue.
0:17.0	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your low time.
0:50.4	Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel.
0:55.0	And today we're going to talk about if you should be boosting your ads or just
0:59.7	using the ad manager but first I think we should define Neil what does boosting ads or the ad manager mean and I'll start with boosting ads.
1:08.8	So boosting ads is a button for Facebook specifically and other platforms have added a very easy way to promote
1:15.6	content but in the past you would have to go into the ads manager find your piece
1:19.4	maybe you're on your page you want to find what you want to promote and then it'll take
1:21.8	a long time to start promoting it now you can just hit a button your
	...

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