Should I Join Social Media If My Content Is Boring Or Sensitive?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9 • 638 Ratings

🗓️ 3 July 2014

⏱️ 13 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Jon blogs about Excel, and he asks if it's worth joining social media to talk about such a technical topic. He asks a great question that applies to blogging about dry and/or sensitive topics. Jon's site is http://www.excelcampus.com/. Do you have a question about social media? Record it at http://www.askpat.com/. Thanks to today's sponsor, 99Designs. Go to http://www.99designs.com/pat to get a Power Pack upgrade for free. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0	Ask, AskPat.com.
0:10.6	Hey, what's up, everybody, Pat Flynn here, and welcome to episode 118 of Ask Pat.
0:18.6	Was that weird? I don't usually pause there at the beginning like that.
0:22.1	Anyway, let me know at Pat Flynn on Twitter.
0:24.1	Thanks so much.
0:24.6	And again, thanks so much for joining me today.
0:26.9	I have a great question from John.
0:28.0	But before we get to that, I want to thank today's sponsor, which is 99designs.com.
0:32.8	Because, you know, besides fear and lack of confidence, you know, I find that design projects
0:37.4	are what I see
0:38.1	hold entrepreneurs back the most. Now, luckily, 99designs can help. If you visit 99designs.com
0:44.8	slash pat, you'll get a $99 power pack of services free. It's a great company that allows you
0:50.6	to put your design job in front of over 100,000 people who might be interested in
0:55.3	creating the best logo for you. And you can choose the best one that you like. Now, let's get to
0:59.4	today's question from John. Hi, Pat. This is John from Excelcampus.com. I was wondering if you
1:06.7	had any tips for getting your audience to interact with you on social media, when your
1:10.9	niche is not one of their social interests.
1:13.8	For example, my niche is Microsoft Excel, and my target audience are people that use Excel
1:19.2	frequently at their day jobs.
1:21.4	And I know that my audience is on Facebook and Twitter, but I don't think there is likely
1:25.7	to share or like a post that is about a new
1:28.6	spreadsheet tip they just learned. It might be embarrassing for those that aren't as much of
	...

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