Should I Create a Separate Brand for My E-Commerce Clients?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9 • 638 Ratings

🗓️ 26 March 2020

⏱️ 27 minutes

🔗️ Recording | iTunes | RSS

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Summary

On this week's coaching call, I talk to a Bean Ninja. That's bean as in bean counter. A great name for a full-service bookkeeping website, right? Meryl Johnston started her business in 2015 with just $1,000 and a dream of changing the global bookkeeping game, and it's grown into something amazing. Sometimes, when we grow our businesses, we have new opportunities that come up and we aren't quite sure how to handle them or how they might even fit into the brand, or even if we should just ignore the opportunity altogether. Meryl is here to talk about whether she should add services for a new audience onto her brand and if so, how to do it. If you enjoyed today's episode and you love the format of this show and helping other entrepreneurs, can you help me convince others to listen too? All you have to do is leave a quick review and rating on Apple Podcasts (and subscribe if you haven't already). That would mean the world to me, so thank you so much!Today’s sponsor is FreshBooks, who make the best financial management software out there. It’s ridiculously easy to use and their interface is highly-visual and super-intuitive. You can actually get an unrestricted, thirty-day trial for free; just go to FreshBooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section.Buy my new book Superfans! See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0	AskPath.
0:02.8	Ask Pat.com.
0:04.4	Dot com.
0:07.1	Ask Pat.
0:08.1	Dot com.
0:09.3	What's up everybody?
0:10.2	Pat Flynn here and welcome to episode 1,113 of Ask Pat 2.0.
0:16.3	This is a show where you get to sit in and listen in on a coaching call between myself and an entrepreneur just like you. And today we're talking with Merrill Johnston who launched Bean Ninjas. It's
0:25.8	B-E-A-N-Nidjas. No, they're not ninjas that throw beans at you. She is helping people around
0:31.6	the world with their finances and bookkeeping. You can check out BeanNinjas at BeanNinjas.com. She started in 2015 with just
0:39.3	$1,000 and a dream of changing the global bookkeeping game, and it's grown into something
0:43.9	amazing. However, there's parts of our business that are growing. However, it's kind of providing a little
0:49.2	bit of, you know, just friction between what should they be doing and what they could be doing, right?
0:56.4	Sometimes when we grow our businesses, we have new opportunities and we aren't quite sure
1:00.1	how to handle them or how they might even fit into the brand, or should we just completely
1:03.6	ignore that opportunity and keep doing what we're doing? So a very common struggle in a very
1:08.3	unique brand. Here it is Bean Ninjas, and here she is, Merrill
1:13.6	Johnston. You're going to love it. Hey, Merrill, welcome to Ask Pat 2.0. Thanks for much for being here
1:19.5	today. How are you? Thanks so much, Pat. I'm excited to be here and doing great. Awesome.
1:24.4	And as I was saying before we hit record, I just love Australia, Gold Coast.
1:28.5	I love taking my family there.
1:29.7	It's gorgeous.
	...

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