SheerLuxe Success Stories: Amber Venz Box, Founder Of LIKEtoKNOW.it & rewardStyle
SheerLuxe Podcast
SheerLuxe
4.3 • 1.1K Ratings
🗓️ 23 July 2018
⏱️ 47 minutes
🧾️ Download transcript
Summary
It was a decision to monitise her fashion blog that allowed Amber Venz Box to leave her former career as a personal shopper, but she soon come to discover she’d started something of a tech revolution. Frustrated that her blog was generating sales for retailers, but not for her, Venz Box and her then-boyfriend (now-husband) Baxter Box launched rewardStyle; a monetisation solution for retailers and content creators.
From a one-woman operation in 2011, her business has grown into a global network of 16,000 influencers, generating £1b USD in sales for its 4,000 retail partners and over half a million brands. A true force to be reckoned with, Venz Box has ranked on the Business of Fashion 500 power list, Forbes' 30 Under 30, and been named Glamour’s ‘Woman of the Year’ for technology.
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Transcript
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| 0:00.0 | Before we start today's podcast, a quick heads up on Shirlux's VIP Club. From restaurants, bars and |
| 0:06.7 | hotels to beauty, wellness and shopping, Shilux partners with some of London's best destinations |
| 0:11.7 | and hottest brands to bring its VIP's exclusive monthly offers. So why not sign up? It'll cost you |
| 0:19.3 | just £5 a month or £50 for the year. |
| 0:22.2 | Use your card once or twice and you'll have made that amount back in no time. For more information, |
| 0:26.9 | visit shirlax VIP.com. Amber Vensbox is a former personal shopper who monetised a fashion blog and in the process sparked a retail revolution. |
| 0:42.5 | Frustrated that her blog was generating sales for retailers but not for her, Amber and her then |
| 0:47.4 | boyfriend launched Reward Style, a monetisation solution for retailers and content creators. |
| 0:54.1 | From a one-woman operation in 2011, |
| 0:57.0 | her business has grown into a global network of 30,000 influencers, generating one billion |
| 1:03.0 | US dollars in sales for its 4,000 retail partners and over half a million brands, |
| 1:09.0 | an industry disruptor in every sense of the word. |
| 1:12.6 | Amber, welcome to your sheer luck's success story. |
| 1:15.6 | Thank you so much for inviting me. |
| 1:17.6 | So, back to the beginning. |
| 1:19.6 | What are your first memories of being interested in fashion? |
| 1:23.6 | Actually, a really early age. |
| 1:25.6 | My mother always dressed me head to toe starting in elementary school. So first grade, I remember her having, you know, matched the hair bow and having the little kids hand painted by my aunt who was an artist to like match my shirt. And I think I realized really early that my outfits actually could get me attention in a way that my personality didn't. |
| 1:45.0 | And so I was always a very reserved child, but my teachers were always super interested in my |
| 1:50.0 | outfits and always kind of, I guess I got attention from adults from that. |
| 1:53.0 | And so looking back, I'm able to kind of reflect and see that. |
| 1:57.0 | So I'd say that was maybe the beginnings of my fashion career, but by, you know, maybe age seven or so I was calling my best friend and telling her what to wear to school the next day so that we could match on the playground. |
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