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Marketing School - Digital Marketing and Online Marketing Tips

SGE has the potential impact over $40 billion per year in ad revenue for marketers, The genius of Ferrari's marketing, and All-Electric Mercedes-Benz G-Wagon

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.61.3K Ratings

🗓️ 8 May 2024

⏱️ 20 minutes

🧾️ Download transcript

Summary

In episode #2734, we explore how Search Generative Experience (SGE) affects various industries and user behaviors, while highlighting the genius behind Ferrari's exclusive marketing strategy. We also revealed the Mercedes-Benz G-Wagon at CES 2024, showcasing its futuristic 360° G-TURN feature.

Don’t forget to help us grow by subscribing and liking on YouTube!

Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

  • (00:00) Today's topic: SGE's $40B ad impact, Ferrari's marketing genius, Electric Mercedes G-Wagon, and more
  • (01:15) SGE has the potential impact over $40 billion per year in ad revenue for marketers
  • (12:30) The genius of Ferrari's marketing
  • (13:14) All-electric Mercedes-Benz G-Wagon
  • (17:13) That’s it for today! Don’t forget to rate, review, and subscribe!

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Transcript

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0:00.0

Get emotional with me, Radi de Lucia, in my new podcast, a really good cry.

0:04.4

We're going to be talking with some of my best friends.

0:06.5

I didn't know we were going to go there on me.

0:08.8

People that I admire.

0:11.5

When we say listen to your body, really tune in what's going on.

0:15.0

Authors of books that have changed my life.

0:17.0

Now you're talking about sympathy, which is different than empathy, right?

0:20.0

Right. Never forget, it's okay to cry as long as you make it a really good one

0:24.9

Listen to a really good cry with Radi DiLeukya on the iHeart radio app Apple

0:30.0

podcast or wherever you get your podcasts.

0:32.6

Neil and I have an agency owners group called the Agency Owners Association.

0:36.8

All you have to do, just go to marketing school.

0:39.0

That I.O. slash agency.

0:40.4

Once again, it's marketing school.

0:41.7

I. O. slash agency to Marketing School. The I.O.

0:42.5

Agency to learn more.

0:44.5

And now back to the show.

0:46.2

Dude, I have some data, by the way, from Bright Edge.

0:48.1

You want the data?

0:48.7

Yeah, I want the data.

0:49.6

So he's sharing some, so this is from Jim U, Bright Edge Enterprise Sass and thank you for sharing this data so Jim you said

0:56.8

This is bright edge is recent data on SGE so search generative experience for Google and perplexity perplexity

...

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