This is the Gary V. Audio Experience.

You've got this new child in your dialogue.

You've had, you've mentioned it before, but it's really matured.

It's self-awareness.

And I love the contrast of hearing you talk about self-awareness

versus talking about hustling.

I put to you that maybe the rise of this self-awareness dialogue

might be not the death of hustling, but certainly downplaying it

because anybody can call themselves a hustler and get away with it.

But if you're truly self-aware, you can tell if a guy is self-aware or not.

Let's look, everything's right up until that one point.

What?

Anybody can call themselves anything.

Like, you can roll around and say you're self-aware too.

I know people who tell me because they know I like self-awareness

in my organization that are quite self-aware and they're fucking tone deaf.

Again, it's actually a tremendous segue the way you're setting up the question

to what I just said earlier.

Call yourself an entrepreneur.

Call yourself a hustler.

Call yourself whatever you want.

Please understand, not somebody that's charismatic

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