1 • 981 Ratings
🗓️ 4 May 2020
⏱️ 6 minutes
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0:00.0 | We've all gone to great links to diversify our business, so we're not dependent on one client or business offering. |
0:07.3 | What happens to your business if the country shuts down and you are prevented from performing your service? |
0:13.7 | Something we've never thought of before, or at least not in terms that are normal in a pandemic-driven world that embraces social distancing. |
0:22.6 | The obvious response is something like this will never happen again. |
0:27.3 | Are you sure? |
0:28.8 | Social distancing has become the mode de jour, and should a second virus flare up, |
0:34.6 | are you sure your business will be able to continue as normal? |
0:38.8 | We must spend time diversifying not just client mix, but business offering mix. |
0:45.2 | In this episode, I'll present information about how to add business offering alternative |
0:51.1 | that can keep your business afloat during times when the country is social |
0:56.0 | distancing. |
0:57.6 | Welcome to the business buffet side dish. This is a quick snack on a specific area of business. |
1:03.7 | Today we will present a concise element you need to run your business. Remember to visit |
1:08.3 | business buffet. page or listen to wherever you get your |
1:11.8 | podcast. It's snack time. Stay tuned after this side dish to learn how you could win a free |
1:19.4 | signed copy of Bob Berg's book, The Go Giver. Your true worth is determined by how much more |
1:27.0 | you give in value than you take in payment. |
1:30.9 | This is the law of value from Bob Berg's book, The Go-Giver. |
1:35.9 | You might have heard the phrase put another way, set the bar of expectation and then over-deliver. |
1:42.8 | The other you might have heard is set the bar low and overachieve. |
1:47.5 | I don't care for that version as much because it implies bait and switch. |
1:52.3 | Set the bar lower than you can perform and then perform to your normal level |
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