4.6 • 2.1K Ratings
🗓️ 26 May 2025
⏱️ 53 minutes
🔗️ Recording | iTunes | RSS
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0:00.0 | Does it ever feel like you're a marketing professional just speaking into the void? |
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0:09.0 | You can even target them by job title, industry, company, role, seniority, skills, company revenue, and... |
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0:21.4 | LinkedIn ads. To get 100 pounds of your first campaign, go to LinkedIn.com slash lead to claim |
0:27.2 | your credit. Terms and conditions apply. You're listening to Away with Words, the show about |
0:32.3 | language and how we use it. I'm Grant Barrett. And I'm Martha Barnett. You've probably had this |
0:37.3 | experience. You're waiting for a bus, |
0:39.8 | and you keep waiting, and you keep waiting, and other buses go past that aren't going to the |
0:45.0 | destination that you want, and you keep waiting, and then three buses show up, and they're all |
0:49.8 | going to the same place you were planning to go. |
0:52.0 | Yes. Thank you, New York City, MTA. Which always |
0:56.8 | seemed to be the problem there. Well, did you know that there's a term for this? |
1:02.5 | It's bunching or something, isn't it? I forget what it. That's it. I should have known that you would know |
1:06.9 | the transportation jargon. Yes, it's called bus bunching or banana bus. |
1:12.9 | Banana bus. What? Why is it called banana bus? |
1:16.0 | Because it's a bunch. Oh, because it's a bunch. Yeah, and other terms for this are clumping or |
1:22.4 | convoying or piggybacking or platooning, but it refers to a group of two or more vehicles, like buses or trains that are running along the same route, and they're supposed to be evenly spaced, but then one of them gets delayed, and it messes up everything. |
1:37.4 | And it's just, I've been spending a little time, of course, looking at how transportation analysts try to figure out how to make that not happen. |
1:46.2 | Yeah, that's awesome. |
1:47.3 | Yeah, so do you have the second and the third bus is past the first? |
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