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The GaryVee Audio Experience

Sales vs Marketing: Lessons from the BUILD IT Keynote 2021

The GaryVee Audio Experience

Gary Vaynerchuk

Marketing, Business

4.818.1K Ratings

🗓️ 18 May 2023

⏱️ 67 minutes

🧾️ Download transcript

Summary

In this throwback episode, Gary delivers a powerful keynote delving into the integral role of people and emotional intelligence in organizations and companies. He draws parallels from his own experience in his family business to provide perspective on the importance of both empathy and accountability. He offers tactical advice on leveraging LinkedIn for business growth and provides a futuristic outlook on how skills might become commoditized. Tune in for an enlightening discussion filled with actionable insights and forward-thinking strategies.


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Transcript

Click on a timestamp to play from that location

0:00.0

VaynerNation, what's good? With VCon going on this week, we're doing a couple throwback

0:03.9

podcasts because we are super head down at VCon. By the way, immediately, all of you listening,

0:10.4

you need to get your act together. All of you need to be at VCon 2024 next year. Keep an eye

0:15.5

on that. Go to vcon.co, to check out the speakers what we're up to in the Indianapolis this week.

0:23.1

But now let's go to the throwback podcast. A lot of you missed these, so make sure you check it.

0:30.0

Yes, is the Gary V. Audio Experience.

0:36.6

Thank you. Thank you. Thank you. Thank you. Thank you. Good morning, everyone.

0:46.0

Morning. So much to cover. And I'm really glad we can go into some Q&A, so we can go a little further

0:52.6

into some of the hypotheses that I'd like to share. You know, I have a very good sense of the

0:58.8

businesses in this room. I have a lot of friends in it. You know, when I was building my dad's

1:05.6

liquor store in Springfield, New Jersey, not too far from here, I realized how important technology

1:13.4

was and was going to be. You know, I'm 45 now and at the time when I saw the internet

1:22.8

the first time in 95 when I was 20, I had never owned a computer. Right? And so what's interesting

1:32.2

about that is that's just the way it was. And for anybody who's 45 and older here, obviously

1:38.8

there's a lot more tech DNA here. So to assume maybe they had the luxury or the serendipity of

1:43.9

parents who had Commodore 64's, some Apple shit or stuff like that. You know, but that just

1:50.0

wasn't my reality. But my reality was that I, from the time I was six years old, I was born in the

1:56.8

Soviet Union, we immigrated here and you know, I'm an 80s Jersey boy which meant I was outside 24-7.

2:03.9

And so between my mom and the streets of Jersey, that's how I was raised and my natural DNA was

2:10.1

always to sell. And so from the time I was five, six years old, lemonade stands, washing people's

2:17.1

cars. Like it would snow when everybody be fired up that we weren't going to school and they'd

2:22.4

want to go sledding and I'm like ringing doorbells trying to make five bucks shoveling dry ways

...

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