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Exclusive content. But no. So content being recession proof. I think that's

something that's like people don't think about it enough, but you you made a

very valid point. I saw a video you posted saying that like when people run out

of money to spend with you, what they can do is still watch you. And content

being recession proof is like like I think that's the backbone of what is now

called the creative economy. So like the creative economy, you basically make

it money out of building an audience that you are able to influence and

inform. So it's like if they don't have the money to spend with you, you can

still keep that audience and monetize it in multiple different ways through

ad revenue, through doing UGC. So I just think that's a pretty dope thing. So I

want to dive into your opinion. And why do you think that it is content is

recession proof? Yeah. So when we hear recession proof and you see like online

social media, educators, gurus, whatever you want to call it, when they talk

about, oh, you know, come learn the recession, recession proof methods to how

to survive in the recession. It's always, you know, buy up all the assets that

people are going to be losing, buying the houses, the cars, the watches that

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