I was really bad with money at the time and so I'm like I should probably give myself a bigger safety net than like living on the edge of you know just making enough to pay my bills.

And so that's what I did and then literally for that year that I only had a year of unemployment

And I really only gave myself a year I didn't want to take too much

I just published content.

Well, hey, hey, what's up everyone?

Welcome to the Rock Your Brand Podcast.

I'm your host Scott Boker, a serial entrepreneur

on a mission to help you.

This show is designed to teach you, to inspire you, to motivate you, to take massive action and build a future-proof business.

So, whether you're just starting out or taking your existing business to the next level,

this is your home.

Now, if you're ready, I'm ready ready let's rock your brand.

What's up guys? Welcome back to the podcast. This is episode 834 and today I am excited to share with you our next guest interview and I want to give

you a little bit of a backstory here before you listen in on this conversation.

Now when I first discovered this guest and I'll give you his name,

his name is Matt Giavonski,

and he started a website over 15 years ago and that website I found because I was

looking for a niche example that I wanted to share with you and I wanted to share with my

Brand Creators Academy members because I'm always looking at either niche sites or

brands that have been built that have done a pretty good job or where they can

improve it. And in this case I found a website called Swim University.com.

And I found that site and I was going through it and I'm like,

...