5 • 145 Ratings
🗓️ 11 December 2021
⏱️ 39 minutes
🧾️ Download transcript
**This episode is brought to you by MuteSix, Yotpo, FenixCommerce, and EcoCart**
”A massive category growth opportunity” that's what ReserveBar's technology and platform is creating. In part 2, Derek Correia, President of ReserveBar, and Lindsay Held, CEO and Co-Founder of ReserveBar, mentions the brand serves the consumers in a very logical and frictionless fashion.
According to Derek, having better control over a branded experience from beginning to end is powerful for the industry and retail partners. Retailers benefit from ReserveBar because things are easier. Plus, they help bring revenue into retailers.
The ReserveBar platform provides sales to retailers and brands and offers valuable data while connecting consumers to the brand. ReserveBar is also a route to market for emerging brands such as craft brands and brands coming from marginalized communities. To be an agent of change is exciting to them. Content and education are great strategies that will continue.
They discussed:
* How ReserveBar works
* Highlights from the brand
* Game changer for consumers
* Route to market for ReserveBar
* Proliferation of ideas
* Message for customers
Join Ramon Vela, Derek Correia, and Lindsay Held as they break down the inside story on The Story of a Brand.
For more on Reservebar, visit: https://www.reservebar.com/
Subscribe and Listen to the podcast on all major apps. Just search for The Story of a Brand. Click here to listen on Apple Podcast or Spotify.
*
OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.
MuteSix is the leading agency in performance marketing.
They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.
They're currently offering listeners a FREE omnichannel marketing audit.
Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.
The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.
For your free digital marketing consultation, visit: https://mutesix.com/storyofabrand
*
This podcast is supported by Yotpo, the leading eCommerce marketing platform for brands looking to drive customer loyalty.
As I’m sure many of you know, customer retention is the new acquisition. With Yotpo, brands can provide value through a strategic loyalty program — and ensure shoppers come back time and again.
Want to know more? Visit https://yotpo.com/storyofabrand
And turn your one-time shoppers into lifelong brand lovers.
*
This episode is also brought to you by Fenix Commerce.
Folks, we all know delivery and shipping are a major pain.
Fortunately, with FenixCommerce, you can now deliver a better customer experience AND improve conversions up to 14% by providing personalized actual delivery dates and options directly on your Webstore.
And post-purchase, stay on top of things with Fenix proactive delivery alerts.
Retailers, brands, and online merchants big and small trust FenixCommerce to optimize the entire order, shipping, and delivery experience, so why not you.
For more details, check out https://fenixcommerce.com/.
*
This episode is also brought to you by EcoCart.
EcoCart is an e-commerce plugin that encourages checkout by allowing your customers to shop carbon neutral with you.
And we all know that Sustainability is now a driving factor in consumers’ purchasing decisions.
That’s why the 1,500+ brands that use EcoCart like APL, BarkBox, Ancient Nutrition, and OLIPOP are seeing a massive boost to customer loyalty and engagement as well as up to 20% increase in cart conversion rates.
Get started today. Go to https://ecocart.io/sob/
Click on a timestamp to play from that location
0:00.0 | recorded at Mute6 Studios. |
0:07.7 | This is not your average entrepreneur or e-commerce podcast, and he's not your average host. |
0:14.0 | This is the story of a brand with your host, Ramon Vela. |
0:21.9 | So retailers benefit from our network because you make it easy for them to join it. |
0:27.2 | We give them everything they need to be in the e-commerce business. |
0:30.2 | We train them and we basically start sending them business. |
0:33.4 | I mean, there's not a lot of small business or medium or large side businesses for that matter matter, that if the phone rings and it's like, hey, you know, we'd like to send you more revenue. Are you interested? |
0:44.9 | Generally, the answer is yes, please. So, you know, we went from having, you know, when I started, we only had a few dozen retail stores. |
0:55.0 | And after our latest acquisition of Mini Bar, which was another company that more focused on on-demand, you know, everyday occasions, we're now approaching 3,000 retail stores. |
1:07.7 | And we'll soon, you know, be blowing through 5,000 stores. So, you know, we're a |
1:12.4 | difference maker to the businesses in this industry, whether they're, you know, our chain |
1:17.5 | partners or lots of mom and pops who benefit significantly from a relationship with us that |
1:23.6 | helps them drive revenue. |
1:28.0 | This podcast is supported by Yotpo, the leading e-commerce marketing platform for brands looking to drive customer loyalty. |
1:35.7 | Now, I'm sure many of you know, customer retention is the new acquisition. |
1:40.5 | With Yoppo, brands can provide value through a strategic loyalty program and ensure shoppers come back time and time again. |
1:48.5 | Want to know more? |
1:49.6 | Visit Yotpo forward slash story of a brand. |
1:52.3 | That's Yotpo.com forward slash story of a brand and turn your one-time shoppers into lifelong brand lovers. |
2:03.0 | We all know delivering shipping are a major pain. |
2:06.1 | Fortunately, with Phoenix Commerce, you can now deliver a better customer experience and |
2:10.5 | improve conversions up to 14%. |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Ramon Vela, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Ramon Vela and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2025.