Removing Google Analytics Results in a 47% Page Speed Increase?, AI Prompts to Improve Your SEO Rankings, Google Cutting 30k Jobs, and Creative Ways to Grow a Podcast (Without Experience!)

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Careers, Business

4.6 • 1.4K Ratings

🗓️ 29 January 2024

⏱️ 21 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In episode #2665, we discuss the impact of removing Google Analytics on page speed and search engine rankings. Eric shares a tweet from his friend Eric van Holtz, the founder of Beardbrand, who experienced significant improvements in page speed after removing Google Analytics from his website. The discussion delves into the potential effects of removing Google Analytics on search engine rankings and user experience. Neil also shares his favorite prompt for improving SEO rankings and provides valuable insights on how Google understands content quality. The conversation then shifts to the topic of sales and the impact of AI on job roles. We discuss how AI technology is leading to job cuts in sales and how companies are shifting their sales strategies to be more consultative and results-driven. We emphasize the importance of focusing on truth and results in business, highlighting the need for a collaborative approach in sales. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today’s topic: Removing Google Analytics Results in a 47% Page Speed Increase?, AI Prompts to Improve Your SEO Rankings, Google Cutting 30k Jobs, and Creative Ways to Grow a Podcast (Without Experience!) (00:27) Eric van Holtz shares the significant increase in page speed after removing Google Analytics. (01:02) Discussion on the potential impact of removing Google Analytics on search engine rankings. (01:28) Considering the improved user experience as a result of increased page speed. (02:03) Neil Patel shares his favorite prompt for improving SEO rankings. (03:26) Explaining the two-part prompt for analyzing competitor's content and improving one's own. (05:38) Discussion on the importance of giving prompt time to think and provide better results. (06:18) Google's plan to cut jobs, including sales positions, due to the impact of AI. (07:00) Shifting from a sales-focused approach to a consultative approach in B2B and enterprise. (07:39) Eric and Neil's perspective on the role of service providers as problem solvers. (08:57) Hiring practitioners and focusing on providing the right solutions for clients' challenges. (09:17) Two takeaways from a company with a large sales team vs. enterprise focus. (09:45) The importance of having a brute force sales team for certain products. (10:06) Podcast growth strategies: impression trades and guest appearances. (11:41) How to start a podcast with no experience: find your angle and be passionate. (14:31) Starting a podcast with a basic setup and continuously improving. (15:45) Interviewing guests for early traction and increased visibility. (16:07) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu See omnystudio.com/listener for privacy information.

Transcript

Click on a timestamp to play from that location

0:00.0	What up guys? Ola Ketal, it's your girl cheekies from the Cheekies and Chill and dear Cheekies podcasts. And guess what? We're back for another season.
0:08.6	Get ready for all new episodes where I'll be dishing out honest advice discussing important topics like
0:14.2	relationships women's health and spirituality. I'm sharing my experiences with you
0:18.8	guys and I feel that everything that I've gone through has made me a wiser
0:21.9	person and if I can help anyone else through my my Listen to Chikis and Chill and Your Cheekies on the I Heart Radio app, Apple Podcast, or wherever you get your podcasts.
0:39.0	I'm Jacob Goldstein. I used to host Planet Money. Now I'm starting a new show. It's called What's Your Problem?
0:44.7	Every week on What's Your Problem, entrepreneurs and engineers describe the future they're going to build
0:49.2	once they solve a few problems. I'm talking to people trying to figure out how to do things that no
0:53.8	one on the planet knows how to do, from creating a drone delivery business to
0:58.2	building a car that can truly drive itself. Listen to what's your problem on the I-Heart Radio app or wherever you get your
1:05.2	podcast.
1:06.2	All right, so we are going to talk about if removing Google Analytics results in a 47% page speed increase.
1:16.5	So this is something I saw from a friend that he tweeted this out.
1:19.8	His name's Eric Van Holds and he has a company called Beard Brand and funny enough
1:25.1	Eric has a beard right and so they sell stuff to manage your beard and so here's what
1:29.4	he said here. Google Analytics pixels have been removed from the website. It feels so liberating.
1:34.4	Major bumps in our page speed. Mobile went from 38 to 54, okay, out of 100, right?
1:40.0	The higher the better. Desktop went from 63 to 93. That is immense, right?
1:47.0	And then, so he shares all these screenshots and then all these people are posting and the only thing he's using now
1:53.0	Neil is Shopify Analytics so he's not installing clicky or any of these other
1:57.2	analytics tools it's just Shopify Analytics that's it and so I put something
2:01.9	here I'm like hey I'm gonna check back in like a month or two.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Eric Siu and Neil Patel, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Eric Siu and Neil Patel and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.