Reap & Glow - Exceptional Botanical Science. Notable 7-Day Results

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5 • 145 Ratings

🗓️ 27 June 2024

⏱️ 77 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this episode, Ramon Vela interviews Jeff Avila, Co-founder of Reap and Glow, about innovative skincare.

Jeff reminisces about his mentorship under the legendary Jay Patrick at Alacer. Hear firsthand how Jay’s pioneering product development strategies shaped Jeff’s impressive 25-year career in the industry.

Jeff passionately shares his commitment to working directly with ethical growers, particularly in Colombia and Costa Rica, harnessing the incredible antioxidant properties of coffee fruit for skin care.

We also delve into the complexities and rewards of market innovation, as Jeff emphasizes the importance of unique products backed by rigorous clinical data. Learn about their groundbreaking collaborations for encapsulated hyaluronic acid and safety testing, ensuring every product delivers on its promise.

Explore Reap and Glow’s fantastic range of affordable and effective products, including a coffee-fruit antioxidant cleanser, a Turmeric peptide-firming and smoothing serum with Ayurvedic complex ingredients, and a soon-to-be-released deep hydrating rejuvenation cream.

From Jeff’s transition from science to entrepreneurship to overcoming sales challenges, this episode is a treasure trove of wisdom.

Tune in now and embark on a journey of scientific rigor, sustainable beauty, and entrepreneurial spirit with Jeff Avila.

For more on Reap & Glow, visit: https://reapandglow.com/

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Today’s Sponsors:

Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/

Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link.

Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story

Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.

Transcript

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0:00.0	everything that we put in there, they're all going to be multi-benefit.
0:03.8	They're going to be hardworking active and we're going to use them at the right concentrations.
0:08.6	And I believe our hypothesis in creating all this is if you do that and if you give the
0:15.6	consumers, their ingredients in their pure form at the right levels, the results will be unprecedented.
0:22.1	And we think we've seen that with our clinical study data and the benefits that our products
0:27.3	have been shown to deliver in just even into seven days and studies.
0:31.7	In just seven days, we have data that you can see visible change and visible results.
0:52.5	Hey, everyone. This is Ramon Vela, and this is another episode of the story of a brand.
0:56.6	Like always, we have an amazing guest in Brand that we're going to feature on today's show. But before we do, I have a brief shout out.
0:59.7	Hi, I speak to hundreds of founders and CEOs of consumer brands each year.
1:05.7	And they are facing unprecedented challenges from changing consumer behavior, inflation, electioneer anxiety, the cost of capital, and more.
1:14.6	However, finding an experienced knowledgeable advisor to help your consumer brand shouldn't be challenging.
1:21.6	That's why the story of a brand has worked with the Compass Rose team to provide a no-cost solution exclusively
1:30.5	for consumer brand founders and CEOs, whether it's to be that unbiased third-party sounding
1:35.9	board, help you map out your brand's growth trajectory, or prepare your brand in financials
1:42.0	for investors or acquisition or more.
1:45.0	Simply fill out the form, answer a few questions,
1:48.2	and book a one-on-one call with Rose Hamilton, the founder of the Compass Rose team.
1:54.1	Simply visit CompassroseVentures.com forward slash Ramone,
1:59.6	Compassroseventures.com forward slash Ramon. Compassroseventures.com forward slash Ramon.
2:04.8	Now, without further ado, let's get to the main event.
2:08.0	I have with me Jeff Avila, who is co-founder of Reap and Glow.
	...

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